I recently left a non-profit setting, like the “y” and have began my personal training co. I am faced wtih having to start from scratch. It has its ups and downs. Alot of time, yet not very much business. I am navigating things right now, and not exactly sure where to start. What books have you read? Do you reccommend sitting down, with an ink pen and paper and writing out a list of folks that are in my network?
Congratulations on your new venture! I emailed all my clients past (even 2+years) and present when I have made a facility change and offered them a Free PT Session and a 7 Day Pass if they stop by. I would look into the possibility of radio and an ad in your local paper or business magazine. A Facebook update would also be an idea as well.
Good Luck On Your Venture!