I am trying to get my staff more engaged. I am looking for ideas on how to stress the importance of their position. We are a small club with limited staff hours so most of my employees work very little & I feel they are disconnected from the job. I found a great article on the importance of the front desk staff & had a hard time getting them to read that. I want them to feel like their job is the most important part of our club. Any suggestions would be great!
I know you asked this question a while ago, but if your staff still is not motivated, the greatest motivation can be to incorporate competition with specific goals in mind! An age old business adage states “What gets measured gets improved.” Therefore, you should measure the things that are important to your business.
In order to encourage competition that will benefit your club is to constantly measure and show the results to every person in the company. You must keep your staff accountable!
So how do you measure and keep every single one of your staff accountable on a monthly, weekly, or even DAILY basis? You need a gym management system (GMS). That way you know if you’re in danger of posting a bad week, month, or quarter way before the numbers are crunched by accountants and that is the single most powerful tool a business can have.
With a GMS, you can know if you’re slacking on personal training sales way before any accounting period ends and every person in the company can see these numbers every single day.
As a club owner myself, the practical take-home is that my club has not missed a goal ever since we started measuring and our growth and profit margins look amazing. It’s nearly impossible to miss a goal when every person in your company is focused on that goal and sees the progress several times a day!
To learn more about the GMS that I use, visit: