Hi Marika. I participate in corporate health fairs often (about every 3-4 months), and have been on the other side of the coin where I’ve been a Corporate Wellness Director seeking participants for my own health fair. When I’m attending as a presenter/exhibitor, one thing that I try to do is to somehow “distinguish” myself and my table from all of the others present. Typically, fitness presenters offer “give-aways,” and provide something along the lines of an assessment or some type of health questionnaire to reel people in. What I found that works well for me is to do something different. I will often offer a game of some sort that involves fitness, or do a “fitness quiz” in which the person taking the quiz must include their contact information so that I can contact them later just in case they win. If a group of employees/co-workers come up together, I may offer a quick “trivia game” by teaming them up against one another and asking fitness-related questions that I’ve already prepared (co-workers love to compete against one another).
By offering one or both of these simple ideas, the crowds quickly begin to gather around my table, and of course a crowd brings in even more as they each challenge each other and the laughter begins. It’s a great way to allow people to learn while having some fun (sometimes at their co-worker’s expense – smile).
There’s more, but hopefully this will at least give you something to think about.