I would recommend that you look at this from your clients’ perspective. What do your clients want from you? What aren’t you providing them that you could be?
If you are providing the same services as always, then you most likely have tapped out your current client market for those services. You either need to bring in new members to keep selling your old programs to or find out what your current members want you to sell them.
I always go right to my clients and ask them straight up, “Is there something you want me to make available to you that I don’t already offer?” I ask everyone I can and make a list of the most popular suggestions. If I can provide it, I do.
Of course, I am consistently greeting and asking clients for feedback. And I follow through in trying to provide their “wish list”. For example, I had requests for Tai Chi classes from several clients. I found someone who was interested in teaching the class. Then I went back and asked the clients who requested it to sign up for the class. Of the ten, eight signed up and we started the class. I might not have started the class with less than 5 clients, but if it was a popular class at other facilities in our area, I might have gone with less for a while.