I’m sure IDEA has their reason/s for choosing Gatorade (owned by PEPSICO) as one of many sponsors.
Does the average person take the time to read the ingredients in their electrolyte, pre/post workout drinks?
I’m not surprised how high that number really is (in the millions), thus making that brand a very successful product.
As a Hammer Nutrition Dealer, I am in favor of their “Fizz Endurolytes” and Squencher’s “Quik Stix” which both are as effective without the sugar.
A good alternative to gatorade is water mixed with 100% fruit juice and a bit of electrolyte powder. Some people might complain it tastes watered down but you could try different ratios and juices. Too much juice to water ratio can cause cramping and poor absorption during exercise as a result of the sugar content though.
Susan, there is no need for me to explain the premise behind Gatorade. However, one needs to ask what healthy alternative can one use when they lose loads of fluids and electrolytes during prolonged physical activity.
One has to consider health/risk benefits. Is it worth drinking a beverage that is not so healthy if it reduces the risk of dehydration, cardiac arrhythmias, hypernatremia, etc.
If one is using it as an a everyday drink then I can understand why one would consider its health benefits. However, it if is used for the purposed intended, then I truly feel it is promotes good health during prolonged sporting activities where one loses body fluids as well as glucose and electrolytes.