Even as old as this queston is, I am giving an answer because I to work with students and find they often need a little help in finding this answer.
When I am hiring a fitness professional or enrolling a new student I (and they) need to know one important thing about them (or themselves). Is fitness onw of their passions? They don’t have to be elite athletes, but do they want to truly know their stuff. How much time do they spend learning about our area of science? Do they just study for tests and CECs? Or is research and gaining knowledge something they “want” to do as part of their own interests?
When a students in my programs and courses or those seeking my advice tell me they don’t like to study, I know that they most likely have chosen the wrong field to pursue professionally. Even today, after over 30 years, I sitll cannot quench my thirst for knowledge in exercise science. Fitness isn’t my job, it is my career. There are only a few things that I would rather spend time doing than learning and gaining more knowledge about exercise.
So when I interview a potential new hire or student, I look for passion about family, friends, community, and the fitness profession. I can teach the material, but there needs to be a spark for me fan fhe flames of the passion to learn.