I would like suggestions on how I can market my experience. I have been involved with working out, in one form or another, since I first walked into the gym at the age of 15. I am now 40 and am have just recently (2012) made the decision to become a certified PT. I am working on my website, business model, etc., so my business is still in its infancy. Looking for helpful tips and ideas.
I suggest attending fitness conferences and seminars and pay attention to what inspires you.
I also highly recommend being as educated as you possibly can be. Make sure you are certified with a Nationally Accredited Certification
Zero in on a niche, formulate your business model, structure and enlist your goals, and the rest should fall into place.