I’ve been there, Shawn! I’d go with twice a month as a minimum. Think of the rest as a bonus, and make sure the quality is there on every posting. I have 2 young kids of my own (3 1/2 & 1 1/2) & find that it’s helpful to schedule alarms on my phone during naptime or after the kids’ bedtime so I have no excuse not to get it done! I use holidays as topics of conversation all the time (post about sugar or candy on Easter, running on Marathon Day, turkey around Thanksgiving, beer on St Patty’s Day). I’d try to post a few weeks to a few days before the holiday when the hype is highest. Good luck!