It depends on how far you have to drive to the client’s home. If it is under 20 minutes I keep it the same. However beyond 20 minutes I will up the price a little. Presently all my clients are under 15 minutes away so it’s fine. My rates do reflect the expected drive to and from the client’s home. I would check around and see how your competition handles things and that should help you too.
Coach John Kane CPT
I charge an additional fee for travel over 15 minutes one way (ie. if it takes me 15 minutes to get there and 15 minutes to get home, no fee). The fee is whatever portion of an hour or more multiplied by my regular fee for the type of training that I will be doing. I can’t train anyone during the time that I must travel to and from, so that is part of the time spent on training them.
I always quote the fee up front based on an estimate of the time I will travel. And if I find the time is less, I reduce the cost. If it is longer, I charge more and they know this is the deal going in.
I wish I had seen this post prior to signing on a mobile client. I am brand new at this, however, so I felt like I needed to keep my rates a bit lower until I get some actual experience. And, for this area, I felt my rate was reasonable. I will keep that in mind for future, however, to have higher rates.