I am currently a personal trainer at 2 gyms and I work front desk at one of the gyms. As of right now, I am in a major financial crisis where I barely have enough to pay rent. All of my money from both jobs as a trainer and front desk barely give me enough to only pay rent. I am in the process of training clients at their gym (24 Hour Fitness, City Sport, etc.) and was wondering if it’s ever a good idea to look for clients via cold approach (striking a conversation with someone that I don’t know and then selling Personal Training).
I think your time would be better spent in the gym making connections and trying to boost your clientele there. The cold approach is often hard, long, and fruitless. If you are currently training, you can try getting referrals which are always the best source of clients. You can also use your experience at the front desk to let people know what you offer as a trainer–and can do that in many ways. Offer up a conversation and give a little knowledge to those you greet at the front desk. They may remember you for it.
It takes time to build a client following, and while offering up some conversation at Starbucks is nice, it most likely will not result in clients (although you never know!). The fitness industry is difficult, but knowledge and persistence pay off.
You may also want to complete your profile. IDEA is another great resource people look to for a trainer. Best of luck to you,