I am an Independent Trainer working out of a gym for over 2 years. I offer free first session, package specials, do different events (free seminars on working abs, cardio, fitness assessments etc), I have a Facebook fan page, offer Bootcamps and do a monthly newsletter. It’s been a slow go and I need to increase my income. Do you have any other suggestions
Do you have a client specialty? If you do, where do those clients get together? What local groups are there where you could offer to speak to them about the value of personal training? If you know “who” you want your clients to be and “where” they gather, spend some time in those areas to find them.
For instance, I love training pre/post natal and moms. I speak to my local ob/gyns about the value of my services, to moms groups about how they can exercise with their little ones and to the local community services about the programs I offer. I get referrals from them, but mainly my referrals come from current or past clients who rave about the services I provide, what they’ve learned and how much fun they had in the process.
Keep up the great work! The clients are sure to follow!