Home based business – personal training rates
I am a new certified personal trainer in the Houston area and plan to train out of the gym we have built at our home. The gym is nicely equipped with many options; free weights, TRX, Body Solid Machine, Bands/Tubes, Bosu/exercise balls, Livestrong recumbent bike, elliptical trainer, etc. I have trained for over 10 years with personal trainers and recently decided to make a career of it because I have such a passion for it. I am curious what others with home personal training businesses charge. I understand that experience, location, specialty, etc all play a factor but I would like to get a feel for what others are charging. Also what type of packages you offer, if any. Thanks for any suggestions!
Hi Kerry. That’s quite a wide range for in-home training fees ($30 – $200). What I would recommend is taking a look at what each of these fee levels purports to offer for those prices and see where you and your services fit in there. Keep in mind that whatever ‘initial’ pricing you settle on can ALWAYS be changed at some later date. Set a price that you are comfortable with and that will provide you adequate return on your investment and see what response you get.
Another thought would be to offer a price as a “special” and see how potential clients respond to that pricing. You can always ‘end’ or ‘extend’ the special offer as you see fit.
Good luck Kerry! I had an in-home studio for years and LOVED it!
LaRue, CSCS
www.lecfitness.com