Hi Cynthia. Your pricing should reflect the services that your client will receive. Not all online training programs are created equal, and so if your program includes more than merely sending a workout to your client (for example, follow-up regular communications with your clients with weekly updates etc.) then you may want to reflect that in your pricing structure. What you may consider is offering different LEVELS of pricing. A ‘basic’ price for simply sending the client a workout, and a second price to incorporate more services.
I hope that this helps.