Hi, I’ve been a lurker here for a while, it’s a great community with lots of useful insights and I eventually joined to ask a question!
I’m really confused on how one should build a client base, starting from scratch, working in a commercial gym, assuming you have to build your own client base without any help from the gym itself.
A lot of advices and suggestions I see take for granted you have already a base to start from, but what if your completely new to the world of personal training?
What are your best advices for a new trainer looking to build a client base relatively fast? Should I approach everyone and give free sessions? Should I ever try to sell my services or just be nice, help people and try to build relationship and trust hoping someone will eventually request personal training?
To sum it up: please, share your knowledge on, going back, everything you would do in the first weeks in a gym setting. I’m very very confused (and… terrified)!
Matt and Karin gave great info. In addition to what they mentioned, you can offer “One Time Kick Off Session’s” to all new members. I’m sure there’s some type of weekly list you can get of new members, you can either call or email offering the Kickoff session.
You can circulate the floor offering assistance to those who might need it or if you see someone performing an exercise with improper form ask if you can correct their form or demonstrate an exercise that might be more effective for what they are trying to do.
Create flyers and post within the fitness center, bathroom, etc. and handout flyers as members walk in.
Set a booth with flyers and information about you, your credentials, and host an “Ask the Personal Trainer” session at the booth.
Hope this helps, good luck!