I believe that there will be a new standard coming out in 2016 for certification of well-coaches. I’m not sure whether behavior coaching falls into that sphere. At any rate, I met one of the testers of the curriculum in an airport in December. We only had a few minutes to talk MELT (she commented on my roller) and well coaching (I commented on her textbook), but she said standardization is coming down the pipeline.
So, for me, although behavioral coaching is in my long-term plan, I’m going to wait and see what is shaping up in the regulatory area.
(I’m not a huge fan of regulation, but I don’t want to get a cert now that I can’t call “accredited” later)