Shawn, go for it. It is highly recommended by many people who are successful in social media. Post links to the video blog in your regular blog, on facebook, here, linkedin, twitter, google+, wherever you are signed up and put as many tags on it as you can. The search potential is huge. I haven’t started yet, but have been thinking about how to get myself set up. Hopefully I will have everything ready to go by mid-January.
Hey Shawn. I’ve started creating a ton of video that I use for blogs as well as freebies to capture opt-in leads on my website. My site is under reconstruction right now, but I have several videos on my home page if you want to check it out: www.InnerStateCoaching.com
Creating relationships with our potential clients is key, especially in this day and age of technology. Video allows you to create relationships much better than written. I believe that if you’re not on board with getting video out there, you’re going to fall behind in marketing terms.
Video is simple to create. For under $150 I created a ‘home studio’ to shoot video at any time. I have a teleprompter app for my Iphone and I use iMovie and Screenflow to edit my videos. I use YouTube for shorter videos and ScreenCast for longer videos I want to post.
I find the more I do it, the easier it gets. I can create a video and have it posted in 1-2 hours. Not bad!
Best of luck to you!
The thing is, a video is supposed to draw higher hits on google ranking rather than just buying adds. John Spencer Ellis the founder of NESTA has a fitness fortunes group that I am a part of and he highly suggests that fitness professionals take advantage of pretty much free top end google search results. Something about the success of Youtube has created a higher refresh rate on videos than written pages.