I am working at a new country club that has a nice gym (cardio and strength equip, group x, spin, yoga, personal trainers), spa, golf course, tennis, and dining. I’d like to introduce some new programs to develop a community among the members and to generate some extra revenue. I have a few ideas already in mind but would love to hear about success from other clubs.
I would add some sort of fitness programming that involves families and their children….that could open up a new avenue for you and achieve a sense of community.
Some sort of fitness challenge with a greater community purpose could also be a good idea for you. I also like Nancy’s idea of workshops.