For corporate classes I prefer to ask for a flat fee depending on the type and size of the class. This way I get paid for my services and it also puts the ball on the company’s court to promote the class to their employees. Sometimes you might not have access to the email and contact information of their employees and it will make it difficult for you to advertise your class. I like to work with their HR department because they can be very helpful in the planning and marketing of the new class and they can reach every employee in the company thru their email system.
Hello Pete Lyons,
An idea is to think of what minimum you want to earn and divide that fee with the projected number of participants to get a rate/person.
You could motivate the company to involve more participants by charging a flat rate that everyone shares…the more people, the lower the price/person.
Whichever works for you and the company.
I would suggest having the corporation pay a percentage but also have the employees pay a nominal portion also, there’s something about paying for things yourself that motivates!
As for what to charge, it depends on the time you put into it and how much money you want to make per hour. What is the minimum you need to make?
Since this is not one on one training, you need to price it as a group exercise class, per person.
I also agree with LaRue, make sure you have a minimum person requirement, unless the corporation is willing to pay you regardless.
Hi Pete. Great question! I’ve put on several Corporate Wellness events and can say that how you approach the pricing is truly a product of your discussions with the client (company). Either approach (flat fee, or per person) is viable and works. It’s really what works for the client AND, of course, for you. In my practice, I charge a per person fee, and require a minimum number of participants in order to run the class/clinic/boot camp. A GREAT alternative to this approach (particularly in the early days when you may not get a lot of participants until word of mouth spreads) is to still charge a per person rate, AND have a minimum participation level (so that you are insured of making a certain amount per class) BUT have the company agree to ‘make-up’ any deficit in the enrollment so that they are assured that each scheduled class will actually take place. In my opinion this provides the best of both worlds and a win-win; the company and its employees are ensured that a scheduled class will take place, and you’re insured of making a certain level of compensation each time you show-up to train.
I hope that this helps and makes sense. If not, please feel free to contact me directly offline.