IDEA Publications
Knowledge is power. IDEA’s impressive cache of content has empowered its members for more than a quarter century. We offer five publications dedicated to helping you succeed and grow in the fitness and wellness industry. If you're not currently receiving a particular IDEA magazine, newsletter or e-newsletter as part of your IDEA member benefits package, simply upgrade your membership to another category. If you are not a member and would like to become one, we welcome you.
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IDEA Fitness Journal
IDEA Fitness Journal is the professional voice of the fitness and wellness industry. Published 10 times per year, this award-winning magazine keeps pace with the continuing evolution in fitness. Our editors, writers and fitness experts follow the crossover and convergence among professionals and training philosophies. This ground-breaking journal offers comprehensive content on:
- personal training
- group exercise
- nutrition
- mind-body fitness
- in-depth research (CEC features)
- news, exercise science, career strategies, membership updates, business information, program design, management tips, equipment updates—and so much more!
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IDEA Trainer Success
IDEA Trainer Success sets the pace for personal training entrepreneurs. This business-only newsletter with a personal training slant is an industry first! Published 5 times per year, IDEA Trainer Success helps members stay up-to-date with the business end of being a personal trainer. Each issue is packed with articles and tips from industry leaders. These experts offer insights, strategies and directions on the following topics:
- launching a business (and reinvigorating an existing one)
- sales and marketing
- finance and money management
- leveraging services
- systems implementation
- technology
- liability and risk management
- interpersonal skill-building and communication
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IDEA Fitness Manager
IDEA Fitness Manager is the facility owner’s, manager’s and program director’s secret weapon for success. This newsletter, published five times a year, exclusively reaches IDEA business and program director members, who rely on it for:
- reports on employee motivation
- client retention
- financial management
- innovative management tools
- key industry survey data
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IDEA Fit Tips
IDEA Fit Tips e-newsletter informs and supports personal trainers, group fitness instructors, mind-body pros, and program directors and managers in their pursuit to Inspire the World to Fitness®. This free monthly e-gem covers:
- up-to-date news and research
- program design
- business
- management
- programming
- coaching
- nutrition
Each issue offers pearls of timely and practical strategies to help professionals move their services—and careers—to the next level. |
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Inner IDEA® Body-Mind-Spirit Review
Inner IDEA® Body-Mind-Spirit Review is a conscious career publication that supports the integrative effort to inspire the world to wellness through mind, body and spirit. This award-winning e-newsletter:
- balances practical fitness and wellness programming ideas with business tips
- explores mind-body research
- publishes stories about personal and professional transformation
- builds community through a shared passion for optimal health and wellness.
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