IDEA
Press Release - IDEA
Provides Resources To Help Fitness Professionals Target Special Populations
 Back to 2003 Press Releases
San
Diego -- IDEA Health & Fitness Association offers fitness
professionals a host of educational products and this now includes a
series of texts with the goal of helping them Inspire the World to Fitness™.
The educational guides are:
1) Inspiring
Women to Fitness. With the support of fitness professionals, women can
achieve their fitness goals and maintain function. This book outlines
practical skills to communicate with women and shows ways to design
programs that are effective through their stages of life.
2) Inspire Kids and Teens to Fitness. This text helps fitness professionals
put the fun of exercise into children’s lives with proven techniques
for program development, strength training, working with the community,
and working with overweight youth.
3) How to Motivate and Retain Your Clients. Translating the latest research
on exercise motivation and adherence into practical techniques is made
clear in this guide.
4)
Reaching and Working With the New Exerciser. Marketing programs to the
inactive, motivational techniques to help people begin an exercise program,
and profiles of fitness activities that succeed are all contained in this
educational resource.
5) Help Clients
Lose Weight. This book helps fitness professionals increase their understanding
of the physiology and psychology of weight management. Also included are
behavior change techniques and effective weight loss programming ideas.
The cost
of each resource guide, a collection of articles that have appeared in
IDEA publications, is $15 for IDEA members and $25 for non-members. To
order these books, cal (800) 999-4332, ext. 7 or visit the Pro Shop on
IDEAfit.com.
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