IDEA Launches Food & Nutrition Tips e-Newsletter

IDEA Launches Food & Nutrition Tips e-Newsletter

Largest association for fitness and wellness professionals expands publication offerings

San Diego – February 1, 2012 –IDEA Health & Fitness Association, the largest global membership organization of fitness, health and wellness professionals announced expansion of its free digital publication product line with the introduction of IDEA Food & Nutrition Tips.

IDEA Food & Nutrition Tips, a bimonthly e-newsletter, launched in January 2012 with a circulation of over 200,000 fitness, health and wellness professionals. The publication focuses primarily on practical “how-to” aspects of food, cooking and nutrition, weight loss/diets, nutrition research/science, whole foods and sports nutrition. The e-newsletter also includes a healthy recipes feature that incorporates video demonstrations.

IDEA launched the new publication to provide an information vehicle focused solely on food and nutrition for the professional fitness and wellness communities after a July 2011 IDEA Fitness Journal readership survey indicated 77% of the association’s membership regularly provides some sort of nutrition service to clients.

“IDEA is committed to bringing whole-food and nutrition education to the professional fitness and wellness community,” said Kathie Davis, Executive Director of IDEA, “We also are focused on helping consumers who are actively seeking evidence-based information to help them reach their overall fitness and nutritional wellness goals. IDEA Food & Nutrition Tips is a digital resource that covers important topics and research that can contribute to an enhanced knowledge base for our organization and for consumers.”

A complimentary subscription to IDEA Food & Nutrition Tips is available via the website www.ideafit.com/ifnsignup.

About IDEA Health & Fitness Association
IDEA Health & Fitness Association is the world's leading organization of fitness and wellness professionals. We deliver world-class content and continuing education to fitness professionals through three channels: our five publications, including the award-winning IDEA Fitness Journal; our world-class fitness conferences; and hundreds of streaming videos and DVD courses available on our website www.ideafit.com. Additionally, with IDEA FitnessConnect, we have created the largest national industry-wide directory linking over 200,000 fitness professionals to more than 16 million consumers. Through IDEA professionals in over 80 countries, we "Inspire the World to Fitness®."