IDEA And NASM Create Alliance To Give Fitness Professionals Greater Educational Opportunities
The annual IDEA World Fitness convention is the world’s leading educational event for health and fitness professionals and it attracts over 4,000 participants from more than 70 countries. In 2004, the NASM International Conference will provide an extremely advanced educational event for fitness, sports performance and sports medicine professionals and will feature new research findings and an advanced educational curriculum.
“Creating a positive industry revolution and truly ‘inspiring the world to fitness’ will only happen if powerful industry partners align in cooperative efforts to ‘raise the bar’ and deliver high quality education. In 2004, NASM and IDEA will create an educational experience unlike anything ever offered before – an event bringing together fitness, performance and sports medicine professionals from all over the world,” says Mike Clark, President of NASM.
“As they work to Inspire the World to Fitness™, fitness professionals are well positioned to assist the growing numbers of sedentary and overweight people establish and maintain realistic health and fitness goals. At the same time, consumers need to be confident that their trainer or instructor has enough qualifications and experience to take on this important responsibility. This makes it imperative that organizations such as NASM and IDEA work together to produce outstanding educational conferences that meet the needs of a wide range of fitness professionals,” says Peter Davis, the CEO of IDEA Health & Fitness Association.
The annual IDEA World Fitness convention is an educational event designed for health and fitness professionals such as personal fitness trainers, group exercise instructors, fitness facility managers and owners, conditioning coaches and athletic trainers. IDEA has been producing fitness conventions for the past 20 years. The NASM International Conference encompasses advanced fitness programming sports performance methodology and sports medicine concepts. This event bridges the gap in wellness by bringing fitness, performance and sport medicine professionals together for an interactive learning experience. The 2003 NASM conference had close to 500 attendees from around the world.
“NASM believes in forming alliances with organizations that have a high degree of credibility and a proven track record of success. IDEA is the leader in producing fitness industry educational events and our new partnership gives us access to a broader demographic, more exhibitors and takes our international conference to a whole new level,” NASM’s Clark adds.
The National Academy of Sports Medicine (NASM) is the industry's premier provider of continuing education and certification for fitness, sports-performance and sports medicine professionals worldwide. Since its inception in 1987, NASM has received international acclaim for its cutting-edge concepts and state-of-the-art programs and products. Today NASM serves more than 20,000 members in 15 countries. In addition to its leading fitness-certification program (NASM-CPT), NASM now offers advanced credentials and more than 20 continuing-education courses in a variety of disciplines. For more information, visit the NASM website at: www.nasm.org.
IDEA Health
& Fitness Association is the world's leading membership organization
of health and fitness professionals with more than 19,000 members in over
80 countries. Since 1982, IDEA has provided health and fitness professionals
with pertinent information, educational opportunities, career development
programs and industry leadership while helping them enhance the quality
of life worldwide through safe, effective fitness and healthy lifestyle
programs. For more information on IDEA events, publications, educational
products, member services or other activities, visit the IDEA website
at: www.IDEAfit.com.
