Universal Secrets to Client Retention

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Video Chapters

  • Chp. 1 Introduction
  • Chp. 2 Mistake #1 Being the Expert
  • Chp. 3 Mistake #2 Blurring Boundaries
  • Chp. 4 Mistake #3 Shaky Business Operations
  • Chp. 5 Three Things Every Client Watns

Additional Content

  • Session Handout
  • Session Handout


Everyone knows that it is far more difficult to attract a new client than to keep a current one. Yet, client retention problems are consistently one of the greatest challenges for fitness professionals and fitness business owners. This revealing video will help you discover what kinds of things you may be doing that inadvertently contribute to client retention issues and learn what you can do to deliver the three essential things that every client wants.
By Mary Bratcher, MA

Mary Bratcher, MA

IDEA Author/Presenter

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