Excellent programming doesn't just happen—it requires preparation, planning and proper implementation.  Managers who take the time and make the effort to develop strategic plans will find their programs are both in demand and financially successful.  Discover the importance of lost leaders, develop marketing plans that are easy to use, and acquire marketing tools and materials that are effective and inexpensive.  This system will take the guesswork out of the "when," "how" and "what ifs" of programming.  Strategic Planning for Personal Training is a 16-week, 10-step plan that leads to program success. 

This is a live recorded session from the 2008 IDEA World Fitness Convention™.