How Valuable is Your Group Exercise Program?

by Bob Esquerre, MA


The impact of group exercise programming on member retention is well documented. Do you know how valuable your program is to your club? Learn how to measure its worth and run it like a profitable business. Make a bigger impact on both revenue and retention through the classes you offer. Strengthen your programming, boost member participation and increase overall value of group exercise to the business. Run a lean, mean and profitable group X machine!

This is a live recorded session from the 2008 IDEA World Fitness Convention™.

By Bob Esquerre, MA

Video Chapters

1. Introduction Play
2. Overview Play
3. Integrating Your Group-Exercise Program Play
4. 12-Point Value System Play
5. From Theory to Practice Play
6. Presentation Recap Play

About the Presenter

Bob Esquerre, MA

Bob Esquerre, MA IDEA Author/Presenter

Bob & Jolyn Esquerre are Business Solutions Consultants and Co-Owners of the Esquerre Fitness Group [EFG]. EFG, Known for Training Trainers, Training Group Exercise Instructors and Training Managers, ...