Fitness Business Websites 101

by Tom Perkins

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Learn how to work with an inside (or outside) website development team to develop a website and an Internet presence that will attract and retain clients. This DVD will teach you what you need to know in working with a website designer or company. Get the inside scoop on what content works and doesn’t work, search engine placement and more. Finally, learn how to take advantage of low-cost marketing strategies to get the word out and how to inexpensively maintain and update your website.

This is a live recorded session from the 2008 IDEA World Fitness Convention™.

By Tom Perkins

Video Chapters

1. Introduction
2. Why Fitness Professionals Benefit from Having a Website
3. The Steps for Developing and Launching a Website
4. Build It Yourself or Hire Someone Else?
5. How to Find the Right Web Designer/Developer
6. How to Attract Clients to Your Website
7. The Difference Between a Website and a Blog
8. Review and Resources

About the Presenter

Tom Perkins

Tom Perkins IDEA Author/Presenter

Tom Perkins is a business coach/advisor, radio host, speaker, author and certified personal trainer with more than 30 years in the fitness industry. Having owned six startups since 1990, Tom provides ...