CYBER MONDAY EXTENDED: Online Courses Only $29! Save Over 60%. Use code CYBERCECS at checkout. SAVE Now »

Fitness Business Websites 101

by Tom Perkins


Learn how to work with an inside (or outside) website development team to develop a website and an Internet presence that will attract and retain clients. This DVD will teach you what you need to know in working with a website designer or company. Get the inside scoop on what content works and doesn’t work, search engine placement and more. Finally, learn how to take advantage of low-cost marketing strategies to get the word out and how to inexpensively maintain and update your website.

This is a live recorded session from the 2008 IDEA World Fitness Convention™.

By Tom Perkins

Additional Content

Session Handout: Download PDF

Video Chapters

1. Introduction Play
2. Why Fitness Professionals Benefit from Having a Website Play
3. The Steps for Developing and Launching a Website Play
4. Build It Yourself or Hire Someone Else? Play
5. How to Find the Right Web Designer/Developer Play
6. How to Attract Clients to Your Website Play
7. The Difference Between a Website and a Blog Play
8. Review and Resources Play

About the Presenter

Tom Perkins

Tom Perkins IDEA Author/Presenter

Tom Perkins is a business coach/advisor, radio host, speaker, author and certified personal trainer with more than 30 years in the fitness industry. Having owned six startups since 1990, Tom provides ...