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Fitness Business Basics

by Derrick Wilburn, MBA

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Description

Many fitness professionals find out the hard way that there's a lot more to starting a business than just running an ad in the local newspaper and raking in the clients. In addition, there is a vast difference between being an independent personal trainer and owning a business. This lecture examines some of the very basic, yet very critical—and often overlooked—elements that go into opening and running a successful enterprise.
By Derrick Wilburn, MBA

Available Course Credits

AASFP
0.20
ACSM
2.00
CHEK
2.00
CI
2.00
IFPA
2.00
ISFTA
2.00
NCCPT
0.20
NCSF
1.00
NESTA
0.20
NETA
2.00
NFPT
0.25
NSPA
2.00
PTAG
2.00
PTIA
2.00
REPS NZ
1.50
REPs UAE
2.00
REPs UK
2.00
W.I.T.S.
2.00

Video Chapters

1. Introduction
2. The Cash-Flow Quadrant
3. Success is Never an Accident
4. Legal Business Organization
5. Establish a DBA
6. Establish a Team of Professionals
7. Develop and Use Business Credit
8. Establish a Merchant Account
9. Accounting
10. Successful Marketing
11. Promotion
12. Developing Private Studios
13. Excellent Prospects
14. The Initial Meeting
15. Follow Up/Summary
16. Office Buildings/Parks

About the Presenter

Derrick Wilburn, MBA

Derrick Wilburn, MBA IDEA Author/Presenter

Derrick Wilburn, MBA, is co-pioneering the nation’s first mobile fitness training licensing system and has co-authored a series of books that present a detailed path for fitness professionals to mak...