President and CEO
Peter’s knowledge in business, strategic planning, sales, marketing and financing, and the longstanding relationships he holds with manufacturers has facilitated the skyrocketing growth of IDEA. Peter has received honorable mention from prominent organizations:
Peter remains quite active as a tennis player, golfer and runner. He and his wife Kathie have two children, Jason age 27 and Kelli age 23.
Recognized as a leading authority on fitness-related information, Kathie is frequently interviewed by international and national news outlets. She has appeared on national television, including NBC’s Today Show, and has been profiled in various newspapers and magazines, including USA Today, Shape and San Diego magazines.
Kathie's many accomplishments include: