January 2012, Volume 9, Number 1
Starting From Scratch: 10 Steps To Making Your Business Official
business edge: Now that you've done the legwork, it's time to make your business official.
Business Strategies For Boot Camp Owners: Getting Started
careers: The first in a three-part series helps you decide whether starting a boot camp business will be a boon or a bust.
Traditional Media And Social Media: Creating An Effective Communications Partnership
communication: Combine traditional and social media for a multipronged marketing campaign.
How To Develop Your Own Educational DVD
profit center: A step-by-step guide to creating a fitness DVD.
The Anatomy Of A Successful Initial Consultation
sales and marketing: Careful planning and thoughtful execution will help you make the sale every time.