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The Aging Club Member Crisis - CEC Course

by Sue Hitzmann, MS

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Type: Online Course

Item: C910340CEC

Description

Are your club offerings geared toward keeping your older adults active, healthy and pain free? It's time to apply longevity fitness methods to the templates of traditional exercise. We will discuss how the industry can better evolve to serve your youthful, yet older members and retain long-lasting relationships. Experience cutting-edge science and applications to stall the aging process and live pain free today.
By Sue Hitzmann, MS

Available Course Credits

AASFP
0.20
ACE
0.20
ACSM
2.00
AFAA
2.00
CHEK
2.00
CI
2.00
IFPA
2.00
ISFTA
2.00
ISSA
2.00
NASM
0.20
NCCPT
0.20
NCEP
2.00
NCSF
1.00
NESTA
0.20
NETA
2.00
NFPT
0.25
NSCA
0.30
NSPA
2.00
PTAG
2.00
PTIA
2.00
REPS NZ
1.50
REPs UAE
2.00
REPs UK
2.00
W.I.T.S.
2.00

Learning Objectives

  1. Discuss with your peers the drawbacks of the current fitness model for Baby Boomers and its impact on health clubs.
  2. Explain why "senior programming" doesn't work when marketing to the baby-boomer generation.
  3. Discover how to make your club a destination for people looking to stay active well beyond retirement years.
  4. Implement special programming and support that will address baby boomers' health worries.
  5. Identify ways to meet boomers' needs so they don't have to seek physical therapy or become sedentary.
  6. Learn about the MELT Whole-Body Model™ that introduces a key, untapped resource in the body.
  7. Discuss the benefits for boomers to proactively treat the whole body in a whole-club environment that bridges group exercise and personal training.

Course Content

The Aging Club Member CrisisVideo
C910340CECTest

About the Author

Sue Hitzmann, MS

Sue Hitzmann, MS IDEA Author/Presenter

Sue Hitzmann, MS, CST, NMT, is a nationally recognized somatic-movement educator and manual therapist. Her decades of practice, research, and study of anatomical science and alternative therapies have culminated in the creation of the M.E.L.T. Method® (MELT), a revolutionary approach to pain-free fitness and longevity. Sue got her start in the fitness industry as a group exercise instructor in 1988 before beginning her manual therapy practice in 1996. Over the past two decades, she has taught in some of the top clubs in New York City, including Reebok Sports Club/NY, Equinox, Crunch, and the JCC in Manhattan. Her 1999 video Boot Camp Training has sold more than half a million copies worldwide and remains one of the best-selling fitness videos today. After studying Applied Physiology and Anatomy in a Masters program, Sue designed her own path of study, completing thousands of hours of research, as well as certifications in manual therapies such as neuromuscular, craniosacral, and lymph drainage. In Sue’s private practice, she utilizes her manual therapy skills and extensive education and research background in anatomy and physiology to help determine a path to somatic healing for her clients. She works with dysfunctions such as joint pain, TMJ, organ issues, migraines, incontinence, and other difficult issues that are most often undertreated, overmedicated and infrequently remedied. For over two decades, Sue has been bringing her education, experience, and insight back to the health and fitness arena. She is a leading figure in the fitness industry, serving as a presenter for national organizations such as IDEA, ECA, and PMA, as well as an accredited continuing education provider for ACE, AFAA, and NASM. Drawing on cutting-edge, neurofascial science and proven manual therapy practices, Sue created MELT. This groundbreaking self-treatment program utilizes Hands-off Bodywork™ techniques to support the health, fitness, and quality of life of any person, at any age or activity level. Sue is currently training a wide array of professionals—from movement instructors and personal trainers to physical therapists and others who employ complementary, hands-on approaches—in the M.E.L.T. Method®, so they can teach this self-treatment technique to their clients and integrate this powerful tool into their practice. Sue’s primary goal is to empower people to take charge of their aging process through self-care and healthy living. Unfortunately, our health care system remains narrowly focused on treating symptoms with medication and surgery, which often yield short-term results while creating further imbalance. Sue wants to offer everyone access to powerful self-treatment techniques that treat the cause of pain and dysfunction and limit the negative effects of aging and activity. By maintaining an active lifestyle without perpetuating imbalance, we can all live longer…better.

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Online Course
$64

Includes all course content in digital format

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Also Available As

Includes lifetime access to a streaming video version.

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Includes unlimited access to over 600 videos.

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