Industry Spotlight Panel—How to Maximize Your Business in a Tough Economy

Description

Don't miss this lively and frank discussion on how personal trainers can thrive in a tough economic climate. How do you out-perform the competition? How do you address your clients' budget concerns without jeopardizing your bottom line? Our panel of industry leaders will share their perspectives on the true challenges and opportunities for personal trainers in today's market - and how to turn obstacles into powerful advantages. Find out when to adjust your business model to accommodate the needs of the marketplace, cost-effective marketing strategies, competitive programming approaches and exciting ideas to revitalize your training and boost profit potential.

This is a live recorded session from the 2009 IDEA Personal Trainer Institute™
By Nicki Anderson, Diane Vives, MS, Peter Twist, MSc