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Beyond a Website: Virtual Tools for Attracting Real-World Clients - CEC Course

by Amanda Vogel, MA

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Type: Online Course

Item: C910372CEC

Online Course
$64

Includes all course content in digital format

Members Save $10

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Description

Gone are the days when all you needed to market yourself online was a website. Now there are virtually dozens of free ways to educate fitness consumers and fish for new prospects on the Web. You can even use cyberspace to strengthen relationships with the clients you see every day. Learn practical ideas for how and why user-friendly, social-media tools like Facebook, YouTube, blogs, micro-blogs, podcasts, forums and social networks can help you move forward in the fitness industry.
By Amanda Vogel, MA

Available Course Credits

AASFP
0.20
ACSM
2.00
ACTION
0.20
CHEK
2.00
CI
2.00
IFPA
2.00
ISFTA
2.00
ISSA
2.00
ISTA
0.20
NCCPT
0.20
NCEP
2.00
NCSF
1.00
NESTA
0.20
NETA
2.00
NFPT
0.25
NSPA
2.00
PTAG
2.00
PTIA
2.00
REPS NZ
1.50
REPs UAE
2.00
REPs UK
2.00
W.I.T.S.
2.00

Learning Objectives

  1. 1. Evaluate the benefits of using the Internet and social media to market a fitness business (beyond just having a website).
  2. 2. Identify the latest and most popular social media tools for marketing a fitness business, educating the public and strengthening ties with clients.
  3. 3. Explain, in general terms, how to use the most common social media tools, and for what purposes.
  4. 4. Name strategies for marketing a fitness business that are specific to the fastest-growing social networking sites: Twitter and Facebook.
  5. 5. Explain how to create an effective blog post and how to find suitable no-cost or low-cost images to post.
  6. 6. Define common terminology in social media, including micro-blog, tweet, DM, hashtag and SEO.

Course Content

Beyond a Website: Virtual Tools for Attracting Real-World Clients
Video
C910372CEC
Test

About the Author

Amanda Vogel, MA

Amanda Vogel, MA IDEA Author/Presenter

Amanda Vogel, MA human kinetics, is the owner of ActiveVoice.ca, a writing, editing and consulting service for the fitness industry. She’s a Hootsuite-certified social media consultant for fitness brands and public figures and a Fitness Technology Spokesperson for IDEA. Specializing in group fitness, Amanda holds indoor cycling certifications from Schwinn and Keiser. In addition to blogging at FitnessTestDrive.com about fit tech, workout gear and exercise clothes, she writes for popular magazines, including IDEA Fitness Journal, ACE Certified, Best Health and Reader’s Digest. Find her on social: @amandavogel on Twitter and @amandavogelfitness on Instagram.

Be the first to review

  • Be the first to review

Online Course
$64

Includes all course content in digital format

Members Save $10

Also Available As

Includes lifetime access to a streaming video version.

Members Save $10

Includes unlimited access to over 600 videos.