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Attract New Clients With Program Design Course

by Pete McCall, MS

1 Review

Type: Online Course

Item: C910435CEC

Description

As a dedicated fitness professional, you are always pursuing educational opportunities to enhance your knowledge, but can you use that information to attract and recruit new clients? In this course you will learn how to apply that knowledge to a business plan and market your services to attract new training clients.
By Pete McCall, MS

Available Course Credits

AASFP
0.20
ACSM
2.00
CHEK
2.00
CI
2.00
IFPA
2.00
ISFTA
2.00
NCCPT
0.20
NCSF
1.00
NESTA
0.20
NETA
2.00
NFPT
0.25
NSPA
2.00
PTAG
2.00
PTIA
2.00
REPS NZ
1.50
REPs UAE
2.00
REPs UK
2.00
W.I.T.S.
2.00

Learning Objectives

  • Explain the purpose of a SWOT analysis and marketing strategy.
  • Perform a SWOT analysis to identify the strengths, weaknesses, opportunities and threats associated with a personal training business.
  • Create a marketing strategy based on the principles of exercise program design.
  • Understand methods to communicate more effectively during sales presentations to potential clients.
  • Identify the three different types of clients that a personal trainer can expect to work with during his or her career.
  • Describe the different types of goals that these training clients will have and how trainers can develop a marketing strategy to address client needs.

Course Content

Attract New Clients With Program DesignStreaming Video
Attract New Clients With Program DesignStreaming Video
C910435CECOnline Test

About the Author

Pete McCall, MS

Pete McCall, MS IDEA Author/Presenter

Pete McCall, MS, is an exercise physiologist with the American Council on Exercise (ACE). In this role, Pete creates and delivers education programs to uphold ACE’s mission of enriching quality of l...

0 Reviews

  • by Gail McGhie on Jun 22, 2016

    Loved it! I got a lot out of this seminar for selling programs and I will never sell discounted packages again.

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Online Course
$64

Includes all course content in digital format

Members Save $5

Also Available As

Includes lifetime access to a streaming video version.

Members Save $10

Includes unlimited access to over 600 videos.

Members Save $6