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The Future of Food

by Diane Lofshult on May 01, 2002

Industry Watch

Curious as to what you will be serving in the year to come? According to a recent report in the San Diego Union-Tribune, nutrition experts are forecasting that the following food trends will make their way to your table sometime soon:

  • More down-home restaurant options will replace upscale choices as chefs struggle to keep afloat in a downward economy.
  • Foods high in antioxidants will continue to be scientifically proven to have health benefits.
  • More and more people will pay extra for food that is certified “organic.”
  • Home cooks will seek out prepackaged comfort foods that can be quickly prepared in a single casserole, precluding the need for time-consuming side dishes.
  • Designer waters will now boast vitamin additives and electrolyte enhancers.
  • Despite a decrease in restaurant sales and an increase in waistlines, the popularity of pricey desserts will continue to rise.
  • Food safety will continue to be an important consumer issue, especially with the events of September 11 highlighting the danger of biochemical terrorism to the food supply.
  • Customers will have the option to self-scan their groceries in supermarkets and food markets in response to increasing time constraints.
  • Foods that are “handmade” will command a higher price as consumers begin to appreciate quality over quantity.
  • Cookbooks will continue to offer more than mere recipes, and whole sections will be devoted to tips, supplier lists, menu planning and wine suggestions.
  • Exotic greens, such as mustard greens and bok choy, will find their place alongside iceberg lettuce in produce sections as consumers get more savvy about food choices.

IDEA Health Fitness Source, Volume 2003, Issue 5

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© 2002 by IDEA Health & Fitness Inc. All rights reserved. Reproduction without permission is strictly prohibited.

About the Author

Diane Lofshult

Diane Lofshult IDEA Author/Presenter

Diane Lofshult is an award-winning freelance author who specializes in nutrition and weight management topics. She is the founder of In Other Words, an editorial consulting firm based in Solana Beach, California. Reach her at