Strategic Communication

Oct 11, 2006

What is the best way to communicate with clients? Begin by recognizing primary sensory modalities, and incorporate this knowledge into your cuing. A visual person sees vivid images, has a strong ability to picture things, likes diagrams and written words and responds well to PowerPoint presentations. Sample cues: “Imagine you are drawing a straight line as you press upward.” “I see what you mean.” “Look at the position of my wrist.”

Someone whose primary sensory modality is auditory gathers information about a person through the sound of his words. Tone of voice, rhythm and volume become motivators. It isn’t so much what is said, as how it is said. Sample Cues: “Listen to the sound of your breath as it is compressed into a steady stream as you exhale.

A kinesthetic person “feels” things and trusts “gut feelings.” She takes longer to process information because it is routed through her body. Sample cues: “Push upward, feeling the weight evenly distributed between your arms as you press.”
Here are some additional guidelines to assist your cuing techniques:

Avoid trying to make changes all at once. Think in terms of changing one of your familiar cues from visual to kinesthetic. Ask yourself, “How can I change the wording to make this a kinesthetic cue?”

Speak and think in present tense. Use words such as visualize, imagine, feel, sense, pay attention and notice.

Stick to principles: What are you reinforcing? What is the line of action? Which sensory modality are you emphasizing?

Use images that are familiar to you. Keep a note pad and write down what works well right after a session while it is still fresh in your mind.

© 2015 by IDEA Health & Fitness Inc. All rights reserved. Reproduction without permission is strictly prohibited.


Trending Articles

Nuts and Peanuts Reduce Cardiovascular Risk and Prolong Lifespan

While there have been numerous studies in recent years touting the health benefits of nuts and peanuts, new research published online March ...

Smooth Move: Creative Additions to Consider for Smoothies

When looking for a quick breakfast or post-workout nourishment, almost nothing beats a smoothie. Whirl in the right ingredients and the blen...

Cut Risk of Alzheimer’s with MIND Diet

Conservative adherence to a new diet, appropriately known by the acronym MIND, could significantly lower a person’s risk of developing Alzheimer’s disease, according to a paper published o...

Yes, You CAN Develop Better Eating Habits

Analogous to laying out your exercise gear so it’s the first visual reminder you have of your commitment to exercise each day, imagine...

Mindful Walking

Walking can be more than just moving physically from one location to another. It can be a metaphor for your larger life journey. Things you&...

7 Ways to Help a Client Boost Adherence

Once a client has decided to make nutritional changes to support weight loss, you can play a key role in developing an action plan that is m...

20 IDEA World-Renowned Presenters Share Advice on Success and Happiness

We asked some of this year’s most influential and motivating IDEA World Fitness Convention™ presenters to share the single piece of advice they would give another fitness/health pro to hel...

Recipe for Health: Picadillo-Stuffed Peppers

If you don’t believe that authentic Mexican cookery is “whole” and healthy, you need to take a deep dive into Mexico: The Cookbook (Phaidon 2014), the first truly comprehensive bible...

Low Intensity vs. High Intensity: Which Is Best for Obese Adults?

The debate continues regarding the most effective exercise measures for reducing abdominal obesity and improving glucose measures.

Rice-Cooking Technique Cuts Calorie Absorption in Half

In a molecular gastronomy-meets-lab-science moment, researchers at the College of Chemical Sciences in Colombo, Sri Lanka, have discovered a...