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Reasons Women Don’t Eat More Healthfully

by Sandy Todd Webster on Jul 01, 2012

Poll

You have likely heard your fair share of excuses from clients regarding why they don’t eat healthy foods more consistently. Most of us certainly have made a few such excuses ourselves. According to a new national poll of more than 1,000 women, published in the June 2012 issue of ShopSmart magazine (from the publisher of Consumer Reports), 57% of respondents said their main reason for not eating a healthier diet was cost. The ShopSmart poll about women’s habits and feelings vis-à-vis healthy eating exposed the list of excuses that follow. Knowing these were the most common sentiments, it might be useful to study this list and develop solid counterpoints to explain why these excuses don’t hold water. You’ll be ready the next time a client tries to cop out of his or her eating plan. 57%: Eating healthful foods is too expensive. 47%: Social settings are too tempting. 39%: Life is too short; I want to enjoy what I eat. 33%: It’s hard to find healthy options when eating out. 29%: I don’t have time to prepare healthy meals. 25%: My family prefers less healthy meals. 20%: Unhealthy habits are too hard to change. 18%: Healthy foods don’t satisfy my appetite. 13%: I’m not sure which foods are healthy.

IDEA Food and Nutrition Tips, Volume 1, Issue 4

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About the Author

Sandy Todd Webster

Sandy Todd Webster IDEA Author/Presenter

Sandy Todd Webster is Editor in Chief of IDEA's publications, including the award-winning IDEA FITNESS JOURNAL and IDEA FOOD & NUTRITION TIPS, the industry's leading resources for fitness, wellness and nutrition professionals worldwide. Sandy joined IDEA in 2001 as executive editor of IDEA PERSONAL TRAINER and IDEA FITNESS MANAGER magazines and was promoted to lead the editorial team in 2003. More than 20 years in magazine publishing, marketing communications and creative services have shaped her straightforward approach to multi-channel communication. Early experience in Los Angeles as a sports writer/reporter, and then enriching years as a managing editor in allied health care publishing have pulled her across a spectrum of stimulating subject matter. Fitness, health and nutrition reside at the perfect center of this content continuum, she feels. A Chicago native, Sandy grew up fully engaged in various competitive sports. Her drive and dedication as an athlete translate to a disciplined work ethic and unwavering approach to challenge in her career. Shortly after graduating journalism school from Southern Illinois University-Carbondale, she was recruited to L.A. for her first post in magazine publishing. After two decades of working on magazines--and now in the throes of applying the unbelieveable multi-media content delivery options available in the magazine 2.0 world--she is still "completely in love" with the creative process it takes to deliver meaningful, inspirational content to end users. She is an accomplished home cook and gardner who would love to combine those skills and passions with her health and fitness background to continue educating readers about a well-balanced, healthy lifestyle.