Optimize Your PR Campaign: Build Relationships and Tell Stories
by: Ramona Russell
Learn the dos and don’ts of attracting media attention.
e-steps-to-be-media-ready“Three Steps to Be Media Ready” (April 2014), I explained the meaning and importance of public relations. I also talked about how to become media ready by identifying yourself as an expert, sharing your story, and creating and distributing quality content.
IDEA Trainer Success, Volume 11, Issue 3
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