Online Marketing Tip

Making News:

Did you build your own website from a template, and are you now wondering where all your visitors are? According to Yodle.com, an “online lead generator,” trying to build your own website is a marketing mistake that a lot of small businesses make. Enticing a website visitor to call on your business is “quite literally a science” and is often done incorrectly, according to the company. Yodle.com says many people also make the error of not using Web-friendly copy that meets the target market’s needs. The company recommends employing an online marketing service provider to “ensure you’re guiding as many people as possible toward your business.”

Joy Keller

IDEA Author/Presenter
Joy Keller is the senior editor of IDEA Fitness Journal and is also a certified personal ... more less

Ryan Halvorson

IDEA Author/Presenter
Ryan Halvorson is the publications assistant for IDEA Health & Fitness Association. He is a speaker ... more less
March 2008

© 2008 by IDEA Health & Fitness Inc. All rights reserved. Reproduction without permission is strictly prohibited.

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