Make Your Business Card Work

Jan 01, 2002

Turn your business card into a marketing vehicle that constantly reminds people about your club and the services you offer. Traditional, paper business cards either get filed or thrown away most of the time.

Here’s a good suggestion from Susan Ward (www.sbinfocanada.about.com) to make your new “calling card” stand out: Get your information printed on something other than a card. With almost any imaginable surface suitable for printing these days, the sky’s the limit! Use refrigerator magnets, message pads, coasters, mouse pads, pencils, pens, calendars—use your imagination! The main idea is to keep your name and message visible to customers and potentials.

IDEA Fitness Manager, Volume 14, Issue 1

© 2002 by IDEA Health & Fitness Inc. All rights reserved. Reproduction without permission is strictly prohibited.

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