Let's Move!

Jan 18, 2011

Warm-Up

In early December we flew to Washington, DC, to attend the Let’s Move! Physical Activity White House briefing. We were invited to this meeting along with many other sports, recreation and fitness organizations, including the National Football League, Major League Baseball, United States Tennis Association, 24 Hour Fitness, International Health, Racquet & Sportsclub Association, American Council on Exercise and Under Armour®, among others.

After a welcome address from three-time Olympian and gold-medal gymnast Dominique Dawes, co-chair on the President’s Council on Fitness, Sports and Nutrition, we listened to an overview of the Let’s Move! initiative by executive director Robin Schepper.

Let’s Move! is a comprehensive initiative launched by First Lady Michelle Obama in February 2010 to solve the problem of childhood obesity within a generation. Through a series of programs, including Let’s Move! Cities and Towns, Let’s Move! Outside and Chefs Move! to Schools, the initiative provides tools and resources to individuals and organizations to support their efforts to fight childhood obesity. We were excited to hear about many of the programs that Let’s Move! already has in place, as well as what is being developed.

The day involved interactive group discussion focused on how we can inspire kids (and their parents) to physical activity and also on what the current barriers to activity are. The various organizations represented shared success stories they have had with getting kids to move and a commitment from all the organizations to work on ways to help with this national crisis.

We were so honored to be invited to represent IDEA at this briefing; we are currently looking at ways to support this very important initiative. There will likely be more follow-up meetings and conversations among the various groups on how we can all work together toward this ambitious goal.

For more information on Let’s Move! visit www.letsmove.gov.

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In good health,
Peter & Kathie Davis

IDEA Fitness Journal, Volume 8, Issue 2

© 2011 by IDEA Health & Fitness Inc. All rights reserved. Reproduction without permission is strictly prohibited.