How to Get Paid What You’re Really Worth

by: Shannon Fable

Earning higher pay starts with understanding the value that fitness delivers.

It’s not about the money, we tell ourselves.

But think about the scope of what we do: As fitness professionals, we need the knowledge of an exercise physiologist. As instructors, we have to move like dancers, using the beat as though we were musicians. We must perform like Broadway stars and communicate like good public speakers. We need to be motivating, upbeat and personable—and able to sell and service. Today more than ever, we are the heartbeat of our clubs, driving revenue and retention in ways that help to keep those businesses vibrant and healthy.

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IDEA Fitness Journal, Volume 14, Issue 7

© 2017 by IDEA Health & Fitness Inc. All rights reserved. Reproduction without permission is strictly prohibited.

About the Author

Shannon Fable

Shannon Fable IDEA Author/Presenter

Shannon Fable, 2013 IDEA and 2006 ACE Instructor of the Year, is a fitness business and programming consultant who has helped impressive brands such as Anytime Fitness, Schwinn®, Power Systems, ACE, and BOSU® over the last 20 years. As an experienced educator and certified Book Yourself Solid® Business Coach, she helps fitness entrepreneurs navigate the industry and make more money. Fable, a member of the ACE Board of Directors, is the owner of GroupEx PRO®, a cloud based group fitness management tool, and Balletone®.