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Energy Menu-Labeling Strategy Could Be a Breakthrough

by: Sandy Todd Webster

Food for Thought

If you knew before ordering the double cheeseburger and fries that it would require about 21⁄2 hours of brisk walking at 5–6 miles per hour to burn them off, would you think twice?

Menu labeling that zeroes in on energy information—specifically, how much physical energy needs to be expended to balance the food ordered—may be a key to unlocking better choices by young adults, according to a study reported in the February 27 online edition of the American Journal of Health Promotion.

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IDEA Fitness Journal, Volume 11, Issue 6

© 2014 by IDEA Health & Fitness Inc. All rights reserved. Reproduction without permission is strictly prohibited.

About the Author

Sandy Todd Webster

Sandy Todd Webster IDEA Author/Presenter

Sandy Todd Webster is Editor in Chief of IDEA's publications, including the award-winning IDEA FITNESS JOURNAL and IDEA FOOD & NUTRITION TIPS, the industry's leading resources for fitness, wellness and nutrition professionals worldwide. Sandy joined IDEA in 2001 as executive editor of IDEA PERSONAL TRAINER and IDEA FITNESS MANAGER magazines and was promoted to lead the editorial team in 2003. More than 20 years in magazine publishing, marketing communications and creative services have shaped her straightforward approach to multi-channel communication. Early experience in Los Angeles as a sports writer/reporter, and then enriching years as a managing editor in allied health care publishing have pulled her across a spectrum of stimulating subject matter. Fitness, health and nutrition reside at the perfect center of this content continuum, she feels. A Chicago native, Sandy grew up fully engaged in various competitive sports. Her drive and dedication as an athlete translate