Business World Warms to Yoga

by Shirley Archer, JD, MA on Oct 01, 2006

It’s early days yet, but more corporations are adopting yoga programs to help employees cope with stress and be more active in the workplace. Large organizations such as IBM, Nike and Apple now offer yoga training. One New York City entrepreneur, Bruce Van Horn, has developed business-friendly classes with creatively described postures such as “opening bell” and “firm footing in a changing marketplace,” instead of the usual asana references, according to Forbes magazine. Other trainers are customizing programs to counter typical workplace issues such as low-back pain, carpal tunnel syndrome and poor posture.

Opportunities for mind-body movement professionals should increase as yoga, meditation, tai chi and Pilates programs continue to fill the mainstream.

Fitness Journal, Volume 3, Issue 9

Find the Perfect Job

More jobs, more applicants and more visits than any other fitness industry job board.

© 2006 by IDEA Health & Fitness Inc. All rights reserved. Reproduction without permission is strictly prohibited.

About the Author

Shirley Archer, JD, MA

Shirley Archer, JD, MA IDEA Author/Presenter

Shirley Archer, JD, MA, was the 2008 IDEA Fitness Instructor of the Year and is IDEA's mind-body-spirit spokesperson. She is a certified yoga and Pilates teacher and an award-winning author based in Los Angeles, California, and Zurich, Switzerland. Two of her books, The Walking Deck and The Strength and Toning Deck, are now featured as iPhone apps. Contact her at