Nicki Anderson's Videos

In the world of personal training, trainers know there is more involved than simply writing exercise prescriptions. Clients are often dealing with nutritional and psychologica...

With the proliferation of smaller clubs, more independent trainers and heavy competition from the bigger chains, there is a growing need for practical hands-on business educat...

Every good business person knows that to attract clients it is necessary to project an image of professionalism and trust. However, your business image isn’t just define...

In this jam-packed, video, our team of experts will share what it takes to be a successful presenter, how to navigate the industry, the opportunity that exists, as well as se...

Where do we draw the line? What can the personal trainer do when their client inquires about their diet? There are many viewpoints on this topic. What are yours? This panel di...

Women are diving into the world of business ownership like never before. Frequently, however, the rules are different for women as they often have to juggle many other factors...

One of the most disturbing facts in our country is that although obesity is at an all-time high, 57 million people are dieting. How can we inspire and educate our clients to p...

Are you new to the fitness industry? Are you looking for insight into strategies that will help you to become more successful in the competitive world of training? We'll let y...

The idea of owning a business is alluring to many.  Making your own schedule, handpicking your staff and setting your own rules can be very appealing to the self-starter.  I...

Tired of your clients canceling halfway through their training package? Frustrated with their lack of motivation? Cancellations, Excuses, and Unrealistic Expectations details ...

Let’s put the personal back into personal training by creating and developing sessions that will keep your clients coming back for more! All too often training sessions end ...

Women have a long history of dieting and weight loss concerns. In that regard, a critical issue that many personal trainers face is how do they help women get past diets, get ...

As fitness business owners, we all can agree that you need a good menu of services to draw and retain clients and members. While many fitness facilities offer this, what will ...

One of the best ways to bring people through the door of personal trainers is through TOMA: Top of Mind Awareness. When people in your community think of personal trainers, do...

Pricing Your Servicesoffers a thought-provoking discussion from three renowned fitness professionals (Nicki Anderson, Darren Jacobson, and Tony Tamules), who address many of t...

Industry Panel from the SOLD-OUT 2009 IDEA Personal Trainer Institute – Don’t miss this lively and frank discussion on how personal trainers can thrive in a tough econ...

Marketing your business successfully does not have to break the bank.  In fact, there are dozens of marketing strategies that will cost you nothing except your time.  As a s...

As the fitness industry evolves, more trainers are breaking away from the safety net of being employed and venturing out into the world of entrepreneurship. Making the decisio...