health fitness
  • Log In
  • Renew Membership
  • Join Now
  • View Cart (0)
THE WORLD'S LARGEST ASSOCIATION
FOR FITNESS & WELLNESS PROFESSIONALS
  • Home
  • Membership
  • Conferences
  • Insurance
  • Continuing Education
  • Articles
  • Videos
  • Store
  • Career Guide
  • FitnessConnect
  • IDEA Answers
  • Certifications & Trainings
Home » About IDEA

Alexandra Williams's Articles

View All IDEA Authors/Presenters
  • Overview
  • Articles
  • Sessions
  • Classes & Events
  • Blog
  • Answers

Hiring? Use Social Media!

By Alexandra Williams, MA
As a manager or director, you’re constantly keeping your ears and eyes open at your facility for potential new trainers and instructors. That’s smart. What’s...

Childhood Obesity Doomsday Countdown

By Alexandra Williams, MA
Since 1980, global obesity has more than doubled. Sixty-five percent of the world’s people now live in countries where overweight and obesity cause more deaths than unde...

Recruiting Staff via Social Media

By Alexandra Williams, MA
As a manager or director, you’re constantly keeping your ears and eyes open at your facility for potential new trainers and instructors. That’s smart. What’s...

Exercise and Sexual Health

By Alexandra Williams, MA
What is sexual health? One definition includes the phrase “a capacity to enjoy and control sexual behavior without fear, shame or guilt” (Mosby’s Medical Dic...

Certification Update

By Alexandra Williams, MA
There is much talk about certification, accreditation and licensure in the fitness industry today. As you start your career, it is important to have a grasp of this trio of to...

Music Licensing Mayhem: How Will Fees Affect YOU?

By Alexandra Williams, MA
July 2013; $10 per class in July 2014; $12.50 per class in July 2015; and finally $15 per class beginning in July 2016 (Fitness Australia 2010). Until the outcome of an ...

Thailand: An Ancient-Modern Fitness Marriage

By Alexandra Williams, MA
Many people know where to go to find Thai food, yet are unsure where to find Thailand. The country is bordered to the north and west by Burma; to the north and east by Laos; a...

Leading the Way, L.A. Style

By Alexandra Williams, MA
At the Nokia Theatre in Los Angeles August 5, the glitz, glamour and glee were ubiquitous as IDEA honored five outstanding contributors to the world of fitness and health duri...

Kazakhstan: A Rich Cultural History With Fit New Ideas

By Alexandra Williams, MA
A landlocked Central Asian country, Kazakhstan is bordered by five countries, including Russia and China. The ninth-largest nation in the world, which makes it the size of Wes...

Your Feet, Your Shoes, Your Choices

By Alexandra Williams, MA
How often has a client or student approached you and asked, “What type of shoe would be best for this workout?” At the university where I teach, I am asked this qu...

Equipment, education and enthusiasm elevate German fitness.

By Alexandra Williams, MA
Germans seem to embrace equipment wholeheartedly. According to Drums Alive® founder Carrie Ekins, MA, of Kutzenhausen, the most popular classes in Germany use training equ...

Hybrid Fitness Professionals--The Best of All Worlds?

By Alexandra Williams, MA
Back in the late 1970s and early 1980s, if you were in the fitness industry you were probably an aerobics instructor, and you likely taught some kind of high-impact classes. S...

Shaking Things Up in South Africa

By Alexandra Williams, MA
With a population of over 49 million people, who speak 11 official languages, South Africa is a country booming with growth and activity, especially as its weather and natural...

Revving Things Up in Russia

By Alexandra Williams, MA
When people think of Russia, some picture the frozen steppes of Siberia, while others see the onion domes of Red Square. But what about this country’s long tradition of plac...

The Wellness Culture: Self-Responsibility at Last

By Alexandra Williams, MA
“We need to invest in prevention and wellness programs to help Americans live longer and healthier lives.” These words, spoken by President Obama in a town hall sp...

Green Up Your Fitness

By Alexandra Williams, MA
Fitness professionals are already leaders in promoting health for the body and mind. Now, with the increased worldwide emphasis on sustainability and “green” pract...

Cool, Committed Canada

By Alexandra Williams, MA
Even though 2009 has been a tough year economically, Canadians are still willing to invest in fitness, as these days it is viewed more and more as a necessity, not a luxury. S...

Japan Is Jumping

By Alexandra Williams, MA
Even in these tough economic times there is still a lot of optimism and opportunity in the Japanese fitness industry. “2009 is very tough financially for commercial fitn...

China's Community Approach to Fitness

By Alexandra Williams, MA

Personal Trainer Certification

By Alexandra Williams, MA

Exploring Egypt

By Alexandra Williams, MA

How to Change the World in 2009

By Alexandra Williams, MA
Happy New Year! This year make it a resolution to bring about global fitness.

The New View

By Alexandra Williams, MA
About 30 years ago, the first wave of group fitness instructors (known then as aerobics teachers) got their start in an industry yet to be defined. Many of those people ...

Be a Standout Employee

By Alexandra Williams, MA
Maybe it’s the coffee bar employee who always has a smile and knows your favorite drink. Maybe it’s the hotel clerk who follows through to ensure you have all the ...

Be a Standout Employee

By Alexandra Williams, MA
Maybe it’s the coffee bar employee who always has a smile and knows your favorite drink. Maybe it’s the hotel clerk who follows through to ensure you have all the am...

Corporate Wellness—Programming for Profit

By Alexandra Williams, MA
There doesn’t seem to be much dispute about healthcare costs being a burden on employers and employees. Chronic disease alone costs the United States more than $1 tril...

Culture, Community and Commitment

By Alexandra Williams, MA
Many people might say that group fitness became part of our culture back in the early 1970s, when Judi Sheppard Missett introduced Jazzercise® and Jacki Sorensen launched ...

The Fitness Facility of the Future

By Alexandra Williams, MA
But now erase all that you know from your mind about how your club looks and what it offers. Replace the blank space that’s left with your new vision; that of the facili...

Diary of an IDEA Convention Attendee

By Alexandra Williams, MA
This year IDEA is thrilled to be celebrating its silver anniversary—its 25th year in existence. As part of the gala 25th celebration, the annual IDEA World Fitness Conve...

25 Things to Watch for in the Industry

By Alexandra Williams, MA
As you began this new year, you probably had a plethora of fitness choices. You could step, hop, jog, train, consciously inhale and exhale, pump, dance, kick and box, stretch,...

Juggling & TrackingYour Fitness Certifications

By Alexandra Williams, MA
our fitness director at the club just called with a reminder that one of your primary fitness certifications is about to expire. Somewhere in a pile of papers, you have the re...

The "Perform or Create" Continuum...

By Alexandra Williams, MA
Group fitness instructor #1 picks out a favorite step CD, thinks of a few base choreography patterns on the way to the club, and then teaches a freestyle class that h....

The Mentor Experience

By Alexandra Williams, MA
Teaching group fitness is a labor of love for many instructors. A desire to share that feeling is what motivates them to tutor others. “I find it extremely rewar...

What Older Adults Want

By Alexandra Williams, MA
At the 2002 World Fitness IDEA® convention, held this past summer in San Diego, the hot topic among attendees was teaching older adults. As all of this year’s IDEA a...

Create a Class From Within

By Alexandra Williams, MA
Recent articles have focused on the benefits of teaching new, specialized classes, such as hybrids that combine several complementary elements into one group session. Perhaps ...

Using Ethics to Resolve Teaching Dilemmas

By Alexandra Williams, MA
As the new millennium begins to take shape, philosophers and ethicists are again posing questions that have dogged humankind for centuries. What is right? What is good and...
Follow My Updates
My Facebook Page
My Twitter Account
Latest Tweet from @Alexandrafunfit

    Alexandra's Answers

    What are your thoughts on shape up shoes?

    I have 2 articles that touch on this topics; one of them is here at IDEA:http://www.ideafit.com/fitness-library/your-fee... read more

    I am looking to expand my business and want to hire someone qualified, where should i start?

    Hi Jennifer, I'm not exactly sure what type of people you need to hire, but in addition to the suggestions above, try Li... read more

    Address of the Conference in LA

    1201 South Figueroa St. LA 90015-1399. It's in downtown LA. You can download the brochure and convention/hotel info on t... read more

    View all Answers

    • IDEA FitnessConnect
      • Find a Fitness Professional
      • Find a Personal Trainer
      • Find a Gym
      • Find a Class/Event
      • Fitness Success Stories
      • Fit Pro Blogs
      • FAQs
      • Get Listed
    • Fitness Conferences
      • IDEA World Fitness Convention™
      • Inner IDEA® Conference
      • IDEA Personal Trainer Institute™
      • IDEA Fitness Fusion Conference™
      • Apply to be a Presenter
      • Assistant/Work-Study Program
      • International Representative Program
    • Publications
      • Article Library
      • IDEA Fitness Journal
      • IDEA Trainer Success
      • IDEA Fitness Manager
      • IDEA Fit Tips
      • IDEA Food & Nutrition News
      • IDEA Pilates Today
      • Authors’ Guidelines
      • Republishing Policy
    • About IDEA
      • Contact Us
      • Press
      • History
      • Advertising & Exhibiting
      • Management
      • Careers with IDEA
      • Inspire the World to Fitness®
      • IDEA Experts
      • Joining Forces
    • Career Guide
      • Certifications & Trainings
      • IDEA Answers
      • Continuing Education
      • Liability Insurance
    • Membership
      • Become a Member
      • Renew My Membership
      • Log-in
    Be Social: Find us on Facebook follow us on Twitter
    Copyright © 2012 IDEA Health & Fitness Association. All rights reserved.
    Terms & Conditions | Privacy Policy | Site Map