- Session Information
- Preconference Sessions
- Programming Highlights
- Session Selection
- CEC Information
- Presenter Bios
- Special Events
2016 IDEA Personal Trainer Institute™ West Sessions
723: 20 Shades of Great: Building Your PT Business
Lecture presented by: Krista Popowych
Time Block H1 - Saturday, 11:30am-12:45pm (Special Time)In this session, we will look at 20 different ways to take your training business to the next level. From inspiring meet and greets, comprehensive business plans and long term strategic planning to experience marketing and more. Walk away with great ideas that will make your training business top of mind for current and prospective clients.
724: How to Incorporate Eccentric Training Into Your Clients’ Routines
Lecture presented by: Jonathan Mike, PhD
Time Block H1 - Saturday, 11:30am-12:45pm (Special Time)Many eccentric training techniques are available for incorporation into a training program along with the use of nontraditional exercises for able bodied clinical and athletic populations. This presentation will examine the scientific basis of eccentric training and extend this science by emphasizing the delivery of practical recommendations for all potential applications. In addition, suggestions for progressions will be provided depending on the training abilities and experience of the clients and athletes. Walk away with a better understanding of how eccentrics can be incorporated into the training and therapy programs for all clients.
725: Set Clients Up for Success From Day One!
Lecture presented by: Mike Z. Robinson
Time Block H1 - Saturday, 11:30am-12:45pm (Special Time)What are the most common mistakes trainers make that will drive clients to lose confidence, and eventually quit their fitness routine and go back to a sedentary lifestyle? If you are a new trainer, or just want some tips on how to achieve the greatest amount of success for your clients, this session is for you. Come and learn how to create a more attainable game plan for your clients. This session will show fitness professionals how they can build their careers by avoiding trainer burnout simply by helping others with their goals. Be the difference maker!
726: Recess for Grown-Ups
Workout presented by: Brett Klika
Time Block H2 - Saturday, 12:00-1:15pm (Special Time)It’s time to unleash the power of PLAY! In this fast paced, interactive workout, have fun and fry body fat while you experience play-based fitness and interaction games designed for adults. Add that "x factor" of dynamic energy and fun to your clients’ exercise programs, with over 15 new fitness games that will make them smile while they sweat! If you and your clients want to feel like you’re 20 again, come and play like you’re 8 again!
727: Renegade-Athletic Circuits Reinvented
Time Block H2 - Saturday, 12:00-1:15pm (Special Time)This fast-paced athletic training circuit will push you out of your comfort zone and beyond your expectations! Using a variety of functional training equipment, this high energy workout encourages you to meet challenges and unpredictability head on. Leave with a unique circuit format that will train your body from head to toe. Train the rebel in you and push the boundaries!
728: TriggerPoint™ Progressive Systems to Self-Myofascial Release
Workshop presented by: Britny Fowler
Time Block H2 - Saturday, 12:00-1:15pm (Special Time)In order to continue seeing change, exercise modalities must progress. The human body is an ever-adapting machine, but it will only adapt if the stimulus is consistent and becomes more challenging over time. Foam rolling is no exception. No pain, no gain is out! Especially when it comes to addressing soft tissue. In this interactive workshop, you’ll learn why beginning with more superficial, static techniques can help lay a sound foundation for the deeper, active techniques that come later and how you can better design progressive foam rolling programs for your clients.
729: The Six Pillars of the Millionaire Mindset
Lecture presented by: Vito La Fata
Time Block H2 - Saturday, 12:00-1:15pm (Special Time)Are you struggling to stay focused, to get ahead, or to better influence your team or customers? Do you feel you are being as productive, influential and successful as you want to be? What's the #1 thing everyone wants? Quite simply, they want MORE! They want more of everything“success, happiness, money, energy, productivity, meaning, etc. Well to get more you have to activate more. Vito will teach you how to develop an action plan and high performer skillsets to aim your productivity toward your dreams and unleash the best year you’ve ever had.
730: Making Sense of Nutrition Recommendations to Give Your Clients the Best Results, Fueled by General Mills®
Lecture presented by: Christopher Mohr, PhD, RD
Time Block H2 - Saturday, 12:00-1:15pm (Special Time)What nutrition recommendations do you give your clients? When you search online, you find over 17,000 diet books. Then there is media, what's popular and whatever diet your friend may be following. The 2015 Dietary Guidelines for Americans were also just released, which examine the science to provide general nutrition principles and application to Americans. But what are the Guidelines and how do they apply to your clients? At the end of the day your clients simply want the best results in their time crunched, busy lives. This conversational session will share some of the best practices and guidelines so you can better help your clients make the smartest nutrition decisions.
740: The Traveling Personal Trainer Toolbox, Powered by Balanced Body®
Workshop presented by: Nora St. John, MS
Time Block I - Saturday, 2:00-4:50pmDo you train people in their homes? If so, you know how challenging it can be to bring all of the tools you might need to provide a balanced workout. Learn how to create balanced and effective workouts for in-home clients using small, easy to transport equipment.
741: Beyond Randomness-Exercise Selection Based on Movement Screening
Workshop presented by: Nick Clayton, MS, MBA
Time Block I - Saturday, 2:00-4:50pmPersonal trainers don’t need fancy equipment or extensive testing to determine where to start when designing programs and selecting exercises. What is needed is an understanding of mobility, proper technique, effective coaching cues, and appropriate variations and progressions. In this workshop, we’ll cover quick movement screens for the primal movements, along with specific mobility exercises, coaching cues and exercise progressions based on the screens. Trainers will leave with an effective training philosophy that will add value to their training service, and increased efficiency in designing individualized training programs.
500: Effective and Complete Program Design for the Fitness Professional—The 4Q Model of Programming
Workshop presented by: Michol Dalcourt
Thursday, 8:30am-5:30pm4Q is a powerful programming framework that adapts to any client need, every type of movement, and gives you an at-a-glance understanding of imposed demands, expected tissue responses and recovery needs. Learn to easily organize a program that balances training with recovery, intensity with rest, specificity with randomness and structure with variance in and out of the gym setting. 4Q provides the why and when behind exercise selection. This comprehensive approach to effective program design makes it simple to get it right for every client, every time. In this course, participants will learn the following: • The four quadrants of program design and the rationale for each of these quadrants in creating well balanced programs • Exercises from each of the quadrants • Systematic regressions and progressions • How to put 4Q into practice Lunch (1 hour) is on your own. This preconference workshop qualifies for CECs from several certification agencies. Exact CEC hours and approvals are pending. Participants will receive a Certificate of Completion
501: NASM®: Complete Client Nutrition Coaching
Lecture / Workshop presented by: Mike Fantigrassi
Thursday, 10:00am-5:00pmExercise is important, but how a client eats on a consistent basis is the biggest factor in getting fat loss results! This interactive workshop focuses on why there is a need for nutrition education, behavior change strategies, and coaching while providing insight on how to use nutrition knowledge to maximize results on an array of client types via case studies. You will learn why so many struggle with nutrition, how to interview clients to uncover key information, and simple but effective strategies to coach a client to the right behaviors. You’ll leave with new skills that you can immediately apply to help clients quickly and safely reach their goals. Learning objectives include: • Explain how habits affect a client’s nutrition regime • Create nutrition goals that align and support the client’s exercise and fitness goals • Identify common obstacles clients face when following programs • Use strategies to uphold and affirm a client’s motivation and accountability • Implement motivational interviewing strategies on a client to determine their nutrition needs, exercise goals and readiness for change • Apply strategies used to coach and educate the importance and purpose of aligning proper nutrition with exercise Lunch (1 hour) is on your own. This preconference workshop qualifies for CECs from several certification agencies. Exact CEC hours and approvals are pending. Participants will receive a Certificate of Completion.
502: Book Yourself Solid®
Lecture presented by: Shannon Fable
Thursday, 11:30am-5:00pmWhether you love it or hate it, embrace it or run from it screaming, marketing and sales are crucial if you plan to turn your passion for fitness into a sustainable career. Whether your goal is to become a profitable trainer, an instructor with packed classes, a gym owner with more patrons than you can handle, or a professional looking to become a presenter, you must learn how to get yourself in front of the right people and book the business before you can Inspire the World to Fitness®. Book Yourself Solid (BYS) is a trusted, easy to follow roadmap for starting and growing your fitness business. If you want to increase your sales by over 43% within the first year, you’ll want to take advantage of the strategies and techniques taught in this one of a kind seminar. This system will teach you: • How to work only with your ideal clients • Why people buy what you're selling, so you can measurably increase your income • How to really get famous in your field so your reputation does the marketing for you • How to always stay top of mind with clients so they keep calling you for booking after booking! Lunch (30 minutes) is on your own This preconference workshop qualifies for CECs from several certification agencies. Exact CEC hours and approvals are pending. Participants will receive a Certificate of Completion.
510: Set Your Career on Fire! Panel Discussion
Time Block B - Thursday, 6:00-7:30pmPut your seat belts on for a high energy, fast-paced panel featuring four industry professionals. Ashley, Brent, Shannon and Brett will teach you how to go from average to world class in your personal training career. Whether your dream is to open a cutting-edge facility, write a book, create your own training method, build a dream team of trainers, or travel the world for fitness, you will hear it right from the mouths of the experts. Do you want to know their secrets to success? Their biggest mistakes? Their predictions for the future of the industry? They will deliver all of that and more. These four leaders are dominating their careers and are willing to share their lessons with you. Get your notebook ready to capture the magic of this 90 minute jam-packed session.
669: Faster, Higher, Stronger-Sleep and Athletic Performance
Lecture presented by: Mike Bracko, EdD
Time Block F - Friday, 4:05-5:55pmSleep is an athlete’s natural steroid. During proper sleep, human growth hormone is secreted, which has dramatic effects on human performance. Proper sleep has been shown to improve reaction time, mood, recovery and sprint time, not to mention decreasing daytime fatigue. If professional athletes use sleep as a performance tool, your clients can, too. This compelling lecture will take you through the essentials of how to counsel client to improve their sleep and, by extension, their performance.
670: How to Maximize Revenue From Small-Group Training
Lecture presented by: Nick Clayton, MS, MBA
Time Block F - Friday, 4:05-5:55pmSmall-group training provides affordable access to your services and an opportunity for you to make more revenue per hour. Success in small-group training results from having the right mix of the 4 P’s: product, price, promotion and place. Join Nick in this session as he teaches you how to identify your personal definition of success and walks you through a step by step process for generating as much revenue per hour as possible, including pricing and promotion models, product matrix and upselling opportunities, and more. You’ll leave with everything you need to double or triple your hourly revenue!
767: Strategize Your Social Media-Six Steps to Success
Lecture presented by: Amanda Vogel, MA
Time Block J - Saturday, 5:05-6:35pmA lot of fitness professionals and companies are all over social media for fitness marketing. However, having a Facebook page, Twitter account or Instagram feed isn’t what matters, it’s how you leverage those social channels that counts. If you haven’t already worked out a smart, well-rounded STRATEGY for your fitness marketing on social media, it’s time to start. Doing so will help rev up revenue, attract more qualified followers and save an enormous amount of time. Walk away from this session with a six step plan and a take-home template for strategizing your every move on social media—it’s easier than you think!
768: When Your Clients’ Workouts Can’t Outwork Their Mouths, by The Healthy Edge™
Lecture presented by: Amber Thiel, MS
Time Block J - Saturday, 5:05-6:35pmAs a trainer, you hear the question, “What should I eat?” You have clients who complain about their stomach fat while refusing to give up their nightly chocolate and wine habit. You probably feel frustrated, exhausted and a bit unfulfilled when you work with clients who think a workout can outwork their mouths. The good news is you don’t need to be a nutritionist to get your clients to eat better, but you do need quality strategies and techniques to coach them toward positive, incremental changes in their lifestyle. Take your power back and learn methods to empower your clients.
769: Two Be Fit! Training the Pre/Postnatal Client
Lecture presented by: Krista Popowych
Time Block J - Saturday, 5:05-6:35pmIf you work with women, you will likely have a client that is a new mom or mom to be. Both have different challenges and goals, like keeping exercise safe during pregnancy and getting rid of excess body weight after birth. Learn how to safely design exercise for this population, and get information on a variety of prenatal and postnatal exercises—each with a specific goal and purpose in mind. Support your client by teaching her effective lifestyle and exercise choices that will benefit her physically and emotionally, while ensuring enjoyable and goal attainable training sessions.
770: Your Knees CAN Go Past Your Toes...and Other Common Misconceptions
Lecture presented by: Christopher McGrath, MS
Time Block J - Saturday, 5:05-6:35pmThis session takes a look at common “rules” in exercise that may have little to no merit. By exploring specific exercise techniques and recommendations, we will discuss how popular practice and/or circumstantial recommendations tend to influence our practice more than research findings and sense. In this session, we’ll discuss functional considerations for the knee, low back, and shoulders and how this translates to exercise, biomechanical considerations, physical laws of movement, injury prevention, professional responsibility, and how to differentiate between “rules” and “guidelines”.
813: 4x4: Training 4 Small-Group Success
Workshop presented by: Krista Popowych
Time Block L - Sunday, 10:05-11:55am4x4 is a small-group training formula that is simple to follow, effective and fun! Small groups are a great way to increase your revenue potential and train a manageable number of clients. With 4 stations, 4 clients and 4 minutes, this super fun and idea-packed workshop is a fantastic way to rev up any small-group training session.
814: Yoga for Optimal Client Performance WS
Presented by: Helen Vanderburg
Time Block L - Sunday, 10:05-11:55amThis workshop offers personal trainers a quick and simple way to obtain the benefits of yoga for all clients. By integrating yoga and fascial line movement, your client will experience enhanced mobility, performance and overall wellness. In this session, you will learn easy to teach yoga postures, dynamic stretches and sequences of movements that target trouble areas to release tension, restore mobility and rebalance the body. Come and see how yoga is an incredible tool for optimal training and how you can easily integrate yoga into your clients’ programs.
816: 10 Eating Strategies to Get Even Your Most Stubborn Clients Out of Their Rut!
Lecture presented by: Christopher Mohr, PhD, RD
Time Block L - Sunday, 10:05-11:55amClient success is more than training. It’s more than nutrition. In fact, many of your clients have been on weight loss program after weight loss program, joined countless gyms or exercise programs, and they’re still not getting the results they want. From pantry and kitchen makeover tips to creating a home that will help your clients be slimmer, these 10 very simple, yet effective strategies will help get even your most stubborn clients out of their rut!