- Session Information
- Preconference Sessions
- Programming Highlights
- Session Selection
- CEC Information
- Presenter Bios
- Special Events
2016 IDEA Personal Trainer Institute™ West Sessions
704: 3-D Movement Analysis and Performance System (3D MAPS), by Gray Institute®
Workshop presented by: Lenny Parracino
Time Block G - Saturday, 8:15-11:05amThis session will dramatically and systematically enhance how you assess the entire body efficiently and effectively. 3D MAPS is Gray Institute’s strategic arrangement of succinct movements that allow for assessment of the entire body in all three planes of motion. Learn not only how to assess the entire body, but how to progress the entire body based on the priorities of the individual—our clients. Learn about Applied Functional Science® in a manner that can be quickly understood.
705: Training Fascia-Research Developments in Fibrous Connective Tissue Training
Workshop presented by: Michol Dalcourt
Time Block G - Saturday, 8:15-11:05amAs more and more research sheds light on tissue dynamics, we are becoming more aware of the role and behaviors of fascia (fibrous connective tissue matrix) and its importance in movement function. What is less clear, however, are guidelines around how to train and influence adaptation through this all important structure. This session is geared toward elucidating the research and clarifying the organization of program design around fascia, and then putting tangible exercises in place in a systematic way.
706: Punch Up Your Programs!
Lecture presented by: Craig Valency, MA
Time Block G - Saturday, 8:15-11:05amKeeping your programs fresh and interesting is always a challenge for any trainer. In this lecture, you’ll learn how the keys to client success and retention lay in the quality and variety of your programs, and how those programs are progressed. Also, see how you can set clients up for success by implementing four rotating foundational skills, movement skills, functional strength, muscular development and movement-based recovery circuits. Craig will share original programs and templates that can be customized for all workout phases, including instructions on how to structure an entire 30 and 60 minute workout from start to finish.
707: Explode Your Sales to Record Levels, by Perform Better®
Lecture presented by: Todd Durkin, MA
Time Block G - Saturday, 8:15-11:05amIf you want to achieve more time and money freedom in your life, it is imperative that you explode revenues in your training business. Todd will share his Sales Explosion formula with trainers who are looking for advanced strategies to accelerate revenues and profit. Explore cutting-edge strategies and systems that are critical for maximum lead generation, client conversion and marketing in a new era. If you want your sales to skyrocket to record levels, this is one presentation you do not want to miss!
708: Anatomy in Three Dimensions™: The Spine, by Balanced Body®
Lecture / Workshop presented by: Nora St. John, MS
Time Block G - Saturday, 8:15-11:05amLearn how the spine works and how it can work better in this hands-on workshop using the Anatomy in Clay® system. We will review the anatomy and actions of the spine as well as build intervertebral discs and the key spinal muscles. You will come away with a deeper understanding of how the spine functions as well as common spinal pathologies and training strategies to address these pathologies.
709: NASM®: Dynamic Coaching and Communication Strategies That Effect REAL Change!
Lecture presented by: Fabio Comana, MA, MS
Time Block G - Saturday, 8:15-11:05amEffective communication is the cornerstone to successful teaching, training and coaching, yet how many of us can really communicate effectively? Your style of communication with your clients will either win complete devotion or drive total disengagement. Join us to learn innovative ideas and strategies utilized by successful coaches in empowering sustainable behavioral change through effective coaching and communication techniques. Evolve your training to the next level as a coach and remain a leader in the field.
710: Eating for Life: The Changing Needs of the Female Diet
Lecture presented by: Kim Schwabenbauer, MS, RD
Time Block G - Saturday, 8:15-11:05amHot flashes. Vertigo. Mood swings. Insomnia. Fatigue. Sound familiar? Fitness professionals address these issues with their female clients every day. The changing needs of a woman’s diet throughout her lifetime can make a significant difference in her overall health and energy. Health risks change, as do habits, during critical stages such as prepregnancy, pregnancy, pre-and perimenopause. Female clients may look to you as their first authority to navigate the masses of misinformation on the Internet. Come to this interactive session and get prepared to address each critical stage and learn tips on how to address a woman’s needs throughout her life.
720: Intelligent Body Weight Training: Building Blocks for Success
Workout presented by: Amy Dixon
Time Block H1 - Saturday, 11:30am-12:45pm (Special Time)Proper program design, rooted in current science, is incredibly important to help your clients and students achieve their goals. This workout brings to life one of the top trends in fitness—body weight training—and applies it through the lens of the following building blocks for success: mobility, strength and cardio. Each set will include three exercises applied in the most effective order for ultimate results. This session will give you exercise ideas and a method that you can start using during your next class or session.
721: Hyperwear®: SandBell® Circuits
Workout presented by: Brook Benten, MEd
Time Block H1 - Saturday, 11:30am-12:45pm (Special Time)This dynamic strength and endurance workout is ideal for small-group training. The workout consists of three circuits, each with six to eight exercises (stations). Exercises are performed at each station for bouts of 45 seconds. Participants cycle through all stations in the circuit before resting. After a short rest interval, participants then move into the next circuit of stations. The exercise progressions learned in this fast-paced class will keep your clients constantly engaged in your small-group training sessions.
722: Coaching for Better Movement Using FUNctional Flexibility Training, by Power Systems®
Workshop presented by: Elisabeth Fouts
Time Block H1 - Saturday, 11:30am-12:45pm (Special Time)It might be called stretching, warm-up or calisthenics and it may not be your clients’ favorite part of the workout (or yours). Whatever you call it, movement preparation is not only an essential part of every program, it sets the tone for the rest of the workout. This workshop will cover dynamic and functional movement techniques that will keep both you and your clients engaged. Experience how implementing a 360° dynamic warm-up can improve your clients’ range of motion, flexibility and coordination. Change the way you think about the warm-up and help your clients move better on the way to their fitness goals.
500: Effective and Complete Program Design for the Fitness Professional—The 4Q Model of Programming
Workshop presented by: Michol Dalcourt
Thursday, 8:30am-5:30pm4Q is a powerful programming framework that adapts to any client need, every type of movement, and gives you an at-a-glance understanding of imposed demands, expected tissue responses and recovery needs. Learn to easily organize a program that balances training with recovery, intensity with rest, specificity with randomness and structure with variance in and out of the gym setting. 4Q provides the why and when behind exercise selection. This comprehensive approach to effective program design makes it simple to get it right for every client, every time. In this course, participants will learn the following: • The four quadrants of program design and the rationale for each of these quadrants in creating well balanced programs • Exercises from each of the quadrants • Systematic regressions and progressions • How to put 4Q into practice Lunch (1 hour) is on your own. This preconference workshop qualifies for CECs from several certification agencies. Exact CEC hours and approvals are pending. Participants will receive a Certificate of Completion
501: NASM®: Complete Client Nutrition Coaching
Lecture / Workshop presented by: Mike Fantigrassi
Thursday, 10:00am-5:00pmExercise is important, but how a client eats on a consistent basis is the biggest factor in getting fat loss results! This interactive workshop focuses on why there is a need for nutrition education, behavior change strategies, and coaching while providing insight on how to use nutrition knowledge to maximize results on an array of client types via case studies. You will learn why so many struggle with nutrition, how to interview clients to uncover key information, and simple but effective strategies to coach a client to the right behaviors. You’ll leave with new skills that you can immediately apply to help clients quickly and safely reach their goals. Learning objectives include: • Explain how habits affect a client’s nutrition regime • Create nutrition goals that align and support the client’s exercise and fitness goals • Identify common obstacles clients face when following programs • Use strategies to uphold and affirm a client’s motivation and accountability • Implement motivational interviewing strategies on a client to determine their nutrition needs, exercise goals and readiness for change • Apply strategies used to coach and educate the importance and purpose of aligning proper nutrition with exercise Lunch (1 hour) is on your own. This preconference workshop qualifies for CECs from several certification agencies. Exact CEC hours and approvals are pending. Participants will receive a Certificate of Completion.
502: Book Yourself Solid®
Lecture presented by: Shannon Fable
Thursday, 11:30am-5:00pmWhether you love it or hate it, embrace it or run from it screaming, marketing and sales are crucial if you plan to turn your passion for fitness into a sustainable career. Whether your goal is to become a profitable trainer, an instructor with packed classes, a gym owner with more patrons than you can handle, or a professional looking to become a presenter, you must learn how to get yourself in front of the right people and book the business before you can Inspire the World to Fitness®. Book Yourself Solid (BYS) is a trusted, easy to follow roadmap for starting and growing your fitness business. If you want to increase your sales by over 43% within the first year, you’ll want to take advantage of the strategies and techniques taught in this one of a kind seminar. This system will teach you: • How to work only with your ideal clients • Why people buy what you're selling, so you can measurably increase your income • How to really get famous in your field so your reputation does the marketing for you • How to always stay top of mind with clients so they keep calling you for booking after booking! Lunch (30 minutes) is on your own This preconference workshop qualifies for CECs from several certification agencies. Exact CEC hours and approvals are pending. Participants will receive a Certificate of Completion.
510: Set Your Career on Fire! Panel Discussion
Time Block B - Thursday, 6:00-7:30pmPut your seat belts on for a high energy, fast-paced panel featuring four industry professionals. Ashley, Brent, Shannon and Brett will teach you how to go from average to world class in your personal training career. Whether your dream is to open a cutting-edge facility, write a book, create your own training method, build a dream team of trainers, or travel the world for fitness, you will hear it right from the mouths of the experts. Do you want to know their secrets to success? Their biggest mistakes? Their predictions for the future of the industry? They will deliver all of that and more. These four leaders are dominating their careers and are willing to share their lessons with you. Get your notebook ready to capture the magic of this 90 minute jam-packed session.
669: Faster, Higher, Stronger-Sleep and Athletic Performance
Lecture presented by: Mike Bracko, EdD
Time Block F - Friday, 4:05-5:55pmSleep is an athlete’s natural steroid. During proper sleep, human growth hormone is secreted, which has dramatic effects on human performance. Proper sleep has been shown to improve reaction time, mood, recovery and sprint time, not to mention decreasing daytime fatigue. If professional athletes use sleep as a performance tool, your clients can, too. This compelling lecture will take you through the essentials of how to counsel client to improve their sleep and, by extension, their performance.
670: How to Maximize Revenue From Small-Group Training
Lecture presented by: Nick Clayton, MS, MBA
Time Block F - Friday, 4:05-5:55pmSmall-group training provides affordable access to your services and an opportunity for you to make more revenue per hour. Success in small-group training results from having the right mix of the 4 P’s: product, price, promotion and place. Join Nick in this session as he teaches you how to identify your personal definition of success and walks you through a step by step process for generating as much revenue per hour as possible, including pricing and promotion models, product matrix and upselling opportunities, and more. You’ll leave with everything you need to double or triple your hourly revenue!
767: Strategize Your Social Media-Six Steps to Success
Lecture presented by: Amanda Vogel, MA
Time Block J - Saturday, 5:05-6:35pmA lot of fitness professionals and companies are all over social media for fitness marketing. However, having a Facebook page, Twitter account or Instagram feed isn’t what matters, it’s how you leverage those social channels that counts. If you haven’t already worked out a smart, well-rounded STRATEGY for your fitness marketing on social media, it’s time to start. Doing so will help rev up revenue, attract more qualified followers and save an enormous amount of time. Walk away from this session with a six step plan and a take-home template for strategizing your every move on social media—it’s easier than you think!
768: When Your Clients’ Workouts Can’t Outwork Their Mouths, by The Healthy Edge™
Lecture presented by: Amber Thiel, MS
Time Block J - Saturday, 5:05-6:35pmAs a trainer, you hear the question, “What should I eat?” You have clients who complain about their stomach fat while refusing to give up their nightly chocolate and wine habit. You probably feel frustrated, exhausted and a bit unfulfilled when you work with clients who think a workout can outwork their mouths. The good news is you don’t need to be a nutritionist to get your clients to eat better, but you do need quality strategies and techniques to coach them toward positive, incremental changes in their lifestyle. Take your power back and learn methods to empower your clients.
769: Two Be Fit! Training the Pre/Postnatal Client
Lecture presented by: Krista Popowych
Time Block J - Saturday, 5:05-6:35pmIf you work with women, you will likely have a client that is a new mom or mom to be. Both have different challenges and goals, like keeping exercise safe during pregnancy and getting rid of excess body weight after birth. Learn how to safely design exercise for this population, and get information on a variety of prenatal and postnatal exercises—each with a specific goal and purpose in mind. Support your client by teaching her effective lifestyle and exercise choices that will benefit her physically and emotionally, while ensuring enjoyable and goal attainable training sessions.
770: Your Knees CAN Go Past Your Toes...and Other Common Misconceptions
Lecture presented by: Christopher McGrath, MS
Time Block J - Saturday, 5:05-6:35pmThis session takes a look at common “rules” in exercise that may have little to no merit. By exploring specific exercise techniques and recommendations, we will discuss how popular practice and/or circumstantial recommendations tend to influence our practice more than research findings and sense. In this session, we’ll discuss functional considerations for the knee, low back, and shoulders and how this translates to exercise, biomechanical considerations, physical laws of movement, injury prevention, professional responsibility, and how to differentiate between “rules” and “guidelines”.
813: 4x4: Training 4 Small-Group Success
Workshop presented by: Krista Popowych
Time Block L - Sunday, 10:05-11:55am4x4 is a small-group training formula that is simple to follow, effective and fun! Small groups are a great way to increase your revenue potential and train a manageable number of clients. With 4 stations, 4 clients and 4 minutes, this super fun and idea-packed workshop is a fantastic way to rev up any small-group training session.
814: Yoga for Optimal Client Performance WS
Presented by: Helen Vanderburg
Time Block L - Sunday, 10:05-11:55amThis workshop offers personal trainers a quick and simple way to obtain the benefits of yoga for all clients. By integrating yoga and fascial line movement, your client will experience enhanced mobility, performance and overall wellness. In this session, you will learn easy to teach yoga postures, dynamic stretches and sequences of movements that target trouble areas to release tension, restore mobility and rebalance the body. Come and see how yoga is an incredible tool for optimal training and how you can easily integrate yoga into your clients’ programs.
816: 10 Eating Strategies to Get Even Your Most Stubborn Clients Out of Their Rut!
Lecture presented by: Christopher Mohr, PhD, RD
Time Block L - Sunday, 10:05-11:55amClient success is more than training. It’s more than nutrition. In fact, many of your clients have been on weight loss program after weight loss program, joined countless gyms or exercise programs, and they’re still not getting the results they want. From pantry and kitchen makeover tips to creating a home that will help your clients be slimmer, these 10 very simple, yet effective strategies will help get even your most stubborn clients out of their rut!