Today’s older adults are a frisky and diversified bunch, according to a recent poll conducted by the Sporting Goods Manufacturers Association. Here’s a look at the most popular sports and athletic activities (based on participation frequency) among Americans 55 and older, for the year 2002:
You may think that your employees are most interested in getting more money and better job security, but SalesandMarketing
.com recently reported that balancing
business and personal demands is their
This year marks the 18th anniversary of the National Breast Cancer Awareness Month (NBCAM) campaign. Fitness professionals can use this occasion to get the word out to their female clients about the importance of regular breast examinations and mammography screening.
Grant Writing for Dummies
Use this primer to apply for grant funding to create needed fitness programs. By Jill Hoffman
o address the global obesity epidemic threatening the health of our children, IDEA has been urging fitness professionals to become part of a grassroots effort to Inspire the World to Fitness. One way you can join this effort is to create a fitness program that targets youngst...
Have you set exercise goals but then given up before reaching them? Do you often set goals in your life that you ultimately don't achieve? Why is it so challenging to stay motivated? Well, people are complex and often contradictory in their actions. You may say you want to exercise regularly, yet behave in ways that directly or subtly sabotage your efforts. Use these tips fro...
The Great Diet Debate
Will you choose more bread or more fish?
By Amy Paturel, MS, MPH
For more than two decades, the U.S. Department of Agriculture (USDA) has gone to great lengths to convince Americans of the benefits of consuming a diet that favors carbohydrates. Now the USDA's Food Guide Pyramid is under attack by physicians, researchers and consumers alike. In fact, recent scientific findings...