Perhaps it’s no surprise that people who own computers, televisions and cars tend to be less active and may be more vulnerable to obesity-related diseases than people without these possessions. Now, researchers from Simon Fraser University in Canada and more than 20 other institutions around the world have collaborated to determine the level of risk that ownership of certain devices presents.
Surf around on any of the major social media networks these days—Facebook, Twitter, Pinterest and especially Instagram—and you’ll likely get an eyeful of fitness selfies: photos of chiseled physiques or people staging “caught in the moment” snapshots of themselves at the gym or just after they’ve finished exercising. Social media’s eye-candy culture has become a perfect platform for fitness pros and enthusiasts to inspire others to get in shape and show off the physical outcomes of exercise with “selfies.”
Facebook is one of the largest online social networking sites, with over 1.11 billion users, making it the platform of choice to reach consumers. With 71% of online adults using Facebook and 63% of those users logging on at least once a day, Facebook provides a great resource for fitness professionals to reach current and potential clients.
Mobile is on the move: According to comScore (2014), more than 166 million Americans aged 13 and over now have smartphones, and they are using them for much more than talking and texting: almost 60% of smartphone users and close to 75% of tablet users use the search function to get immediate information while they are on the go. What time is the next indoor cycling class? How late is the gym open? Where is this trainer located?
newsletter_teaser: Mobile is on the move: According to comScore (2014), more than 166 million Americans aged 13 and over now have smartphones, and they are using them for much more than talking and texting.
Measuring your heart rate? Or need a reminder to stay hydrated? There’s a smartphone app for that. Track your run, find healthy recipes or analyze your client’s walking gait? There are apps for that, too!
With innovation and technology in the fitness and wellness industries growing extremely fast, there seems to be a mobile app for everything these days. A recent report found that nearly one-third of U.S. smartphone owners—about 46 million unique users—accessed apps in the fitness and health category in January 2014 (Nielsen 2014).
According to a recent survey from the Pew Research Center’s Internet & American Life Project, health- and fitness-related self-monitoring is a popular practice among U.S. adults.
The survey, which included data from 3,014 respondents nationwide, found that 69% of adults use some form of tracking for themselves or someone they love.
Here are a few other survey tidbits:
In today’s growing fitness industry, where new facilities are popping up constantly, how can you add value
to your memberships? One answer: merge technology with fitness.
With various forms of technology rapidly spreading into countless fields, it’s time for the fitness industry to reap the benefits.
Here’s more incentive to encourage boys to minimize computer use. A new study presented at the World Congress on Osteoporosis, Osteoarthritis and Musculoskeletal Diseases, in Seville, Spain, in April, draws a link between screen time and diminished bone mineral density.
The research, published in Osteoporosis International With Other Metabolic Bone Diseases (2014; 25 [s2]), included 1,038 Norwegian boys and girls aged 15–18.