by Lenita Anthony, MA
After 20 years of training for and competing in triathlons, I’ve grown accustomed to the reactions many people have when the subject comes up in
conversation. Common responses are “What are you, crazy?” and “No way could I do that!” or “How in the world can you find time?” What these people don’t know is that, unless you’re Ironman-bound, triathlons are not just for the superfit athlete, compulsive exerciser or wealthy retiree with too much time and too little to do.
by Colin Milner
Marketing
By Colin Milner
Eight Ways to "Age" Your Business
Implement these action steps to appeal to an aging population. According to the World Health Organization (2002), "Older people spend more of their income on health than any other need or activity." In addition, a recent study reports that the "anti-aging" movement is on the rise, currently accounting for $45 billion in tummy tucks, faci...
by April Durrett
According to “Boomer Coalition Reality Check: When Boomer Optimism Becomes Denial,” a new survey conducted by RoperASW on behalf of the Boomer Coalition and the American Heart Association, Baby Boomers in the United States are very aware of cardiovascular disease. Unfortunately this knowledge is not spurring them to take action to combat the disease. For example:
Only 47% of survey respondents eat a
healthy diet each day.
Only 55% exercise more than three
times each week.
by April Durrett
According to “Boomer Coalition Reality Check: When Boomer Optimism Becomes Denial,” a new survey conducted by RoperASW on behalf of the Boomer Coalition and the American Heart Association, Baby Boomers in the United States are very aware of cardiovascular disease. Unfortunately this knowledge is not spurring them to take action to combat the disease. For example:
Only 47% of survey respondents eat a
healthy diet each day.
Only 55% exercise more than three
times each week.
Subjects: Jill Lynch and Sheri Nicholson
Location: Jacksonville Beach, Florida
by Mariana Shedden, MS, Len Kravitz, PhD
As a personal trainer, you probably know that exercise has been shown to increase bone strength, as measured by bone mineral density (BMD), in people of all ages. But did you know that the degree to which exercise improves BMD depends on a variety of factors, including age, reproductive hormone status, nutritional status and the nature of the exercise?
Previous research has found that people who have had heart failure can benefit from exercise in hospital-based programs on equipment such as bicycle ergometers. However, Teresita Corvera-Tindel, RN, PhD, and colleagues note that this equipment might not always be available to patients. To see how patients would benefit from home-based walking regimens, they studied the impact of a progressive 12-week program.
by Catherine Logan, MSPT, Jill Johnson, MS, PT
Tight chest muscles. Reduced flexibility in the torso. Strained shoulders and a sore back. Unfortunately, that’s the description of many amateur and weekend golfers. Golfers habitually bend and twist, bend and twist—all the while straining their backs and shoulders, forming muscle imbalances and inviting injury.
